Google has begun the rollout of the November 2026 core update. Google also had search ranking volatility on November 8th and 9th. Google released a major update to Google Search with Gemini 4 Hydrogen days after Gemini 4 Carbon came out. And to top all of that off, Google Search Console had a logging error for its performance reports between November 9 and 11th. OpenAI released the ChatGPT Business Hub and it gives us click data. Yahoo announced Pivot Search, and Yahoo Scout is out of beta. Google is moving the sources icons to the bottom of the AI Overviews. Google is showing the full expanded AI Overview for definition queries. Google AI Overviews for local packs drops the action buttons. Google spoke about how to move to a CDN. Google’s crawl / discovered and currently not indexed is likely a quality issue. Google said it can take time for it to understand the value of new sites. Google added booking links to Business Profiles automatically and some are broken. Google AI Mode multiturn ads are now live. Google Ads AI-generated summaries are above the sponsored ads and within ads. Google Ads API version 26.2 is out and Ads Editor version 2.14 is out. Google Ads has a new asset activity section. Google Ads PMax page feeds were updated. ChatGPT has ads while you wait for your image to be made. ChatGPT Ads also announced a number of new ad product updates. Bing promoted the ability to turn off AI in search but it is old and lackluster. Bing shows ads at the top of the AI Mode results. Google lost again in court against SerpApi. That was the search news this week at the Search Engine Roundtable.
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Search Topics Discussed:
- 0:00 - Introduction
- 1:04 - Google November 2026 Core Update Is Rolling Out
- 2:31 - Google Search Ranking Volatility Status: Update November 8th/9th?
- 2:49 - Google Search Gets Massive Upgrade With Gemini 4 Hydrogen
- 3:49 - Gemini 4 Carbon Available In Google Search AI Mode
- 4:21 - Google Search Console Generative AI Performance Report Data Bug Nov 9 - 11
- 5:52 - Businesses in ChatGPT Business Hub Live With Click Data
- 7:48 - Yahoo Search Launches Pivot Search, Yahoo Scout App & More
- 8:55 - Yahoo Scout To Pay Publishers Through The ILC For Using Content In AI Answers
- 9:17 - Google Placing Source Icons At Bottom Of AI Overviews
- 9:38 - Google Search AI Overview Definitions Expanded By Default
- 10:13 - Google AI Overview Local Pack Dropping Action Buttons, Photos & Reviews
- 10:48 - Google: How Moving to a CDN Can Accidentally Overwhelm Your Website
- 11:14 - New Google Help Doc Explains How To Identifying Traffic From Google Search
- 11:34 - Google Crawled/Discovered - Currently Not Indexed A Site Quality Issue
- 11:57 - Google: It Can Take Time To Understand The Unique Value Of New Websites
- 12:20 - Google Adding Booking Links To Business Profiles Automatically?
- 12:47 - Google AI Mode Multiturn Ads Are Live - Follow-Up Query Ads
- 13:09 - Google Ads AI-Generated Summaries Above & Within Ads
- 13:27 - Google Ads API Version 26.2 Now Out Available
- 13:32 - Google Ads Editor Version 2.14 Is Now Available
- 13:40 - Google Ads New Asset Activity Section
- 14:10 - Google Ads Performance Max Page Feeds Updated
- 14:27 - ChatGPT Ads While It Creates Your Image Live
- 14:53 - OpenAI ChatGPT Ads Updates: Intelligent Bidding, New Cost Targets, Geo-Flexibility & Product Set Filters
- 15:10 - Bing Touts Two Methods To Turn Off AI In Search But It's Not A Search Setting
- 16:28 - Bing Ads At Top Of AI Mode Results
- 16:42 - Google Loses Another Round in Legal Battle Against SerpApi Over Scraping
- 17:04 - Conclusion
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