Today marks the 22nd anniversary of when I started this site, the Search Engine Roundtable. I was 23 years old when I started this site, compiling what the search community and search industry was talking about and...
It is already December, can you believe it and even crazier, I've been doing this for 22 years! Where does the time ago. In any event, we had some serious Google ranking volatility this month, especially over the Thanksgiving week/end.
Google's Gemini 3 and Nano Banana Pro is now available in AI Mode in 120 countries and territories in English. This expands it from Gemini 3 in AI Mode's initial launch just a couple of weeks ago.
Google's John Mueller said having a 100MB video file on your home page won't have a noticeable SEO effect. This was his response on a Reddit thread to the concern of having such a weighted-down file on your home page.
Back in October, we saw Google testing having the "Show more" button in the AI Overviews within Google Search jump you to AI Mode with follow-up questions. Well, Google's Robby Stein announced on X yesterday that this is being tested (after it was tested already) in the mobile search results.
Google Ads updated its gambling policy to disallow all promotion of online gambling-promoting content for horse racing targeting the United States. Google said this goes into effect as of December 1, 2025.