Unconfirmed Google Search Ranking Update: Volatility & Chatter Spike
I know I just reported on an unconfirmed Google Search ranking update from this past Saturday, October 24th. But I am now seeing a larger spike in volatility, along with an increase in SEO community chatter around another unconfirmed update over the past 24 hours.
Latest Articles
Google Adopts New AI Training Control
Google is adopting new AI training controls, under consideration by the IETF, that should simplify and streamline AI training controls for publishers and site owners.
Microsoft Bing New AI New Controls With AI Training From AI Search Grounding
Microsoft just announced new Bing AI content controls "offering newer, simpler, and clearer preferences that allow you to make choices about training, grounding, or both while remaining eligible for Bing search results," Krishna Madhavan, Principal Product Manager, Microsoft Bing, wrote.
Search Video Recaps
ChatGPT Gets Wider Ads, Multi-Image Ads Expands, Expansion & More
OpenAI just sent its weekly email update to advertisers announcing the ChatGPT Ads are live in 26 more countries, a new wider standard ad unit format, Multi-image ads are now available in open beta to all advertisers, Shopify integration is now available internationally and Shopify integration is now available internationally.
Daily Search Forum Recap: October 30, 2026
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Ads in Google AI Mode make Google less per search, but Google has more searches. Google's John Mueller said AI spam tactics will be caught...
Search News Buzz Video Recap: Google Volatility X2, Spam Updates, AI Overviews Everywhere, Blending Ads & Organic, Google & Microsoft Earnings
This week, we reported on Google Search volatility not once but twice this week. Google warned tools on user-generated spam guidelines. Google downplayed the importance of fresh indexing reporting. Google explained...
Google AI Overviews & AI Mode 0.9% Click-Through Rate, Opt Out Study Says
Everyone has been asking, what is the click-through rate you get from Google Search AI features such as AI Overviews and AI Mode. Well, a new small study says the click-through rate is about 0.9%. The study also showed that when you opt out of showing in Google's Search generative AI, it also leads to a drop in clicks in the main web results.
Bing Showing Ads Within AI Overviews
Microsoft is now showing ads within the Bing AI Overviews powered by Copilot. I don't think I've seen ads within the AI responses in Bing Search and I personally still cannot trigger them, but Khushal Bherwani shared a screenshot of an ad within an AI Overview in Bing Search.
Archives
Google & Bing Halloween Search Easter (Pumpkin) Eggs
Oct 30, 2026Google's Gary Illyes: AI Made Bot Impersonation Worse
Oct 30, 2026Google Gemini Stopped Attaching UTM Parameters To Cited URLs
Oct 30, 2026Google Search May Be Bringing Back 100 Search Results Parameter
Oct 30, 2026Google's John Mueller: Eventually Systems Will Catch The AI Spam & Tricks
Oct 29, 2026Google Business Profiles AI-Powered Messaging Expands
Oct 29, 2026Google: Ads In AI Mode Earning Less Than Traditional Search Ads
Oct 29, 2026Picture of the Day
