Google Search Ranking Algorithm Tremors On May 7th & May 9th
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I am seeing an increase in chatter amongst the SEO industry around a possible Google search ranking algorithm update around Friday, May 7th and then again on Sunday, May 9th. Even some of the tools are showing the changes as well. But it doesn't seem to be a massive update, like some previous Google updates.
Daily Search Forum Recap: May 11, 2021
Here is a recap of what happened in the search forums today...
Google My Business Call History Feature Now Showing Call Data
After months of Google teasing us with the preview call history section and showing us no data, now Google is showing call history data to some local businesses in the Google My Business console. John Smith shared a screen shot showing that he sees answered and missed calls, with caller ID information; i.e. name and phone number.
Google Search Console Changes Event Structured Data Reporting
Google said that starting on May 10, 2021 it has changed how it reports in some event structured data. Specifically, Google will now begin detecting Event entities at all hierarchy levels, not just at the root level, and errors in recommended properties are now flagged as warnings rather than errors.
Report: Google Showing People Also Ask Results More Often
Both Semrush and RankRanger are reporting an increase in the frequency Google shows the "people also ask" types of search featured in its search results. It is not a huge jump but up a few percentage points according to both trackers starting on May 6th.
Google: We Do Not Use The Trust Project Directly For Search Rankings
Back in 2017, Google announced that it was working with The Trust Project to help publishers use "eight trust indicators that newsrooms can add to their content." But Google's Danny Sullivan said that was the extent of it, and that Google does not use The Trust Project directly for how it ranks websites in its search results.
- Google Bug Displayed Hidden Business Addresses In Google Local Shopping Search | May 11, 2021
- Google My Business Insights Now Shows Bookings Reporting Data | May 11, 2021
- Daily Search Forum Recap: May 10, 2021 | May 10, 2021
- Vlog #119: Justin Abrams On Human Experience Marketing & Adaptation of Technology | May 10, 2021
- Google Search Console Bug: Insufficient HTTPS Coverage On Your Site | May 10, 2021
- Google Tends To Not Watch For Scroll Events Or Click To Load More Buttons | May 10, 2021
- More On How Google Uses Machine Learning In Google Search | May 10, 2021
- John Mueller Relaunches His Old Blog | May 10, 2021
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