From Search Engine Roundtable

Is it new?

Spotted a search feature you haven’t seen before? Check your screenshot against the screenshots we’ve published over the years. We find the closest examples — with dates and the stories behind them — so you can see whether it’s really new.

  • Free for Search Engine Roundtable newsletter subscribers
  • Google, Bing and more — desktop and mobile
  • Found something new? Share it with Barry

Try it yourself

Sign in with your email

“Is it new?” is free for Search Engine Roundtable newsletter subscribers. Enter your email and we’ll send you a 6-digit code to confirm it.

Not subscribed yet? Confirming your email with the code subscribes you to the Search Engine Roundtable newsletter. You can unsubscribe at any time.

How it works

Three steps, about a minute.

  1. 1

    Upload a screenshot

    Spotted something in Google or Bing that looks different? Drop in your screenshot and, if you like, tell us what caught your eye.

  2. 2

    We search our coverage

    We read the screenshot, look for the same feature on the same search engine, and compare the closest screenshots we’ve published.

  3. 3

    You judge the evidence

    See the closest matches with their publication dates and stories. Think it’s new? Send it to Barry in one click.

A match shows we’ve covered something similar, and when — not when a feature launched. The evidence is yours to judge. Screenshots you upload are sent to our server, OpenAI and AWS for analysis.