This week we covered the Google AI Mode news that it is more visual for many queries, including shopping queries. Google AI Mode agentic capabilities can now be opted into. Google AI Overviews tests a sticky citations box. Google Shopping Ask Stores feature is being tested. Google’s Liz Reid as interviewed again about AI Search. Google said the old domain history sometimes needs to be shaken off. I posted the monthly Google webmaster report. Google Search rolled out the emoji answer box. Google is testing removing the underline from the title link in the search results. Google Business Profiles has a spike in suspensions. Google is testing product reviews labeled as incentivized. Google Ads Performance Max has introduced new segmentation options in asset reporting and channel reporting features. Google Ads has new message asset requirements. Google Ads reporting may not be impacted by the num 100 change. Google will remove more lodging listings with inaccurate pricing. Google AdSense has a new traffic source breakdown report. Bing has new large image ads in Copilot boxes. ChatGPT launched Instant Checkout with Agentic Commerce Protocol. That was the search news this week at the Search Engine Roundtable.
Sponsor: BruceClay one of the founding fathers of the SEO space, doing search marketing optimization since 1996. Bruce Clay is big into SEO training, check out seotraining.com to learn more and check them out at bruceclay.com. Also, check out their new product, Prewriter.ai - this tool empowers writers to write better and more efficiently, so check it out.
Make sure to subscribe to our video feed or subscribe directly on iTunes, Apple Podcasts, Spotify, Google Podcasts or your favorite podcast player to be notified of these updates and download the video in the background. Here is the YouTube version of the feed. For the original iTunes version, click here.
Search Topics of Discussion:
- 0:00 - Introduction
- 0:46 - Google AI Mode With More Visual Responses & Visual Fan-Out Technique
- 1:41 - Google AI Mode Agentic Capabilities Opt In
- 2:29 - Google AI Overviews With Sticky Citations As You Scroll
- 2:43 - Google Shopping Ask Stores AI Chat
- 3:05 - Google's Elizabeth Reid Interviewed On AI, Search, Blue Links, SEO & More
- 3:40 - Google: Old Domain History/State Needs Time To Be Shaken Off
- 4:32 - October 2025 Google Webmaster Report
- 4:42 - Google Search Rolls Out Emoji Answer Box
- 5:04 - Google Tests Dropping Underline From Search Result Snippets On Hover
- 5:23 - Google Business Profile Suspensions Spike
- 5:57 - Google Reviews Labeled Incentivized
- 6:20 - Google Ads PMax Segmentation In Asset Reporting & Channel Reporting Features
- 6:55 - New Google Ads Message Assets Requirements
- 7:25 - Is Google Ads Reporting Also Impacted By Num=100 Change?
- 8:10 - Google To Remove More Lodging Listings With Inaccurate Prices
- 8:33 - New Google AdSense Traffic Source Breakdown Report
- 8:48 - Microsoft Tests Large Images In Bing Search Copilot Ads
- 9:01 - ChatGPT Gets Instant Checkout With Agentic Commerce Protocol
- 9:36 - Conclusion
Please do subscribe on YouTube or subscribe via iTunes or on your favorite RSS reader. Don't forget to comment below with the right answer and good luck!
