This week, we covered yet again more Google Search ranking volatility. Microsoft is testing its new Bing generative search experience. Reddit blocked Bing and other search engines that won’t pay for its content. Google is not going to deprecate third-party cookies in Chrome. Google will test ads in AI Overviews soon. Google tests link icons citations in the AI Overviews. Google is testing a save button for AI Overviews. Google has AI Overviews for video descriptions. Google added links to Gemini responses. OpenAI launched SearchGPT, its own AI search tool. Google knowledge panels are using AI-generated images. Google is testing larger sitenames and favicon. Google’s John Mueller said don’t use LLMs for SEO advice. Appel Maps launched its web version in beta. Google Local Service ads has a new budgeting option. Google Ads has a new sitelinks interface. Google Ads Editor version 2.7 is out. Microsoft Advertising has new brand lists for Performance Max campaigns. Google reported earnings, showing ad revenue up 11%, with huge profits and earnings. That was the search news this week at the Search Engine Roundtable.
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Search Topics of Discussion:
- 0:00 - Introduction
- 0:39 - Google Search Ranking Algorithm Volatility - July 23rd
- 1:15 - Microsoft Now Testing Bing Generative Search Experience
- 2:32 - Reddit Blocked Bing Search & Others But Not Google
- 3:52 - Google Won't Deprecate Third-Party Cookies In Chrome
- 4:43 - Google Again: We Will Test Ads In AI Overviews Soon
- 5:06 - Google Tests Link Icon Citations For AI Overviews
- 5:49 - Google Testing Save Button For AI Overviews
- 6:12 - Google Search AI Overviews Video Descriptions
- 6:31 - Google Gemini Adds Related Content & Verification Links
- 6:56 - SearchGPT - OpenAI's AI Search Tool
- 7:45 - Google Knowledge Panels Using AI-Generated Images
- 8:22 - Google Tests Larger Sitename & Favicons
- 8:48 - Google's John Mueller: Don't Use LLMs For SEO Advice
- 9:15 - Apple Maps Web Version Launches Beta
- 9:42 - New Google Local Service Ads Budget Options
- 9:58 - New Google Ads Sitelinks Interface
- 10:09 - Google Ads Editor Version 2.7 Is Now Out
- 10:41 - New Microsoft Advertising Brand Lists For Performance Max Campaigns
- 11:03 - Google Ad Revenue Up 11% - $64.62 Billion In Ad Revenue
- 11:45 - Conclusion
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