Barry Schwartz's Articles
Barry Schwartz / Executive Editor
Latest Article:
Video: Google Volatility X2, Spam Updates, AI Overviews Everywhere, Blending Ads & Organic, Google & Microsoft Earnings
Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry is also the founder of the Search Engine Roundtable and the News Editor of Search Engine Land. He is well known & respected for his expertise in the search marketing industry. He only provides consulting services to expert SEOs and also performs search marketing expert witness services. Barry graduated from the City University of New York and lives with his family in the NYC region. You can follow Barry on Twitter at @rustybrick or on LinkedIn and read his full bio over here.
39,497 Articles as barry.schwartz
39,497 Articles as barry.schwartz
Most Recent Entries
Search News Buzz Video Recap: Google Volatility X2, Spam Updates, AI Overviews Everywhere, Blending Ads & Organic, Google & Microsoft Earnings
Oct 30, 2026 - 8:01 am 0 — by Barry SchwartzGoogle AI Overviews & AI Mode 0.9% Click-Through Rate, Opt Out Study Says
Oct 30, 2026 - 7:51 am 1 — by Barry SchwartzBing Showing Ads Within AI Overviews
Oct 30, 2026 - 7:41 am 0 — by Barry SchwartzGoogle & Bing Halloween Search Easter (Pumpkin) Eggs
Oct 30, 2026 - 7:31 am 0 — by Barry SchwartzGoogle's Gary Illyes: AI Made Bot Impersonation Worse
Oct 30, 2026 - 7:21 am 0 — by Barry SchwartzOlder Entries
Google Gemini Stopped Attaching UTM Parameters To Cited URLs
Oct 30, 2026Google Search May Be Bringing Back 100 Search Results Parameter
Oct 30, 2026Google's John Mueller: Eventually Systems Will Catch The AI Spam & Tricks
Oct 29, 2026Google Business Profiles AI-Powered Messaging Expands
Oct 29, 2026Google: Ads In AI Mode Earning Less Than Traditional Search Ads
Oct 29, 2026Daily Search Forum Recap: October 29, 2026
Oct 29, 2026Google Does Not Show All Spammy Links In Search Console
Oct 29, 2026Google AI Overviews With Query Refinement Bubbles
Oct 29, 2026Google AI Mode Tests Blending All Products With Sponsored Products
Oct 29, 2026Google Merchant API With New October 2026 Updates
Oct 29, 2026Is Google Testing Dropping Citations Cards From AI Overviews?
Oct 29, 2026Google Business Profiles Finally Adds Third-Party Ordering Controls
Oct 28, 2026Google Expands Ads In AI Mode To More Countries & Multiturn Ads In U.S.
Oct 28, 2026Bing Ads Revenue Up 12% With Overall Revenue Up 19%
Oct 28, 2026Google Ad Revenue Up 10.5% With Overall Revenue Up 25%
Oct 28, 2026Google Ads API Version 26.1 Now Out Available
Oct 28, 2026You Can Now Build Apps For Google Search: Connected Apps Platform
Oct 28, 2026Google Explains Why 404 Errors Aren't Scary 👻
Oct 28, 2026Popular Categories
Search Video Recaps
Most Recent Articles
Search News Buzz Video Recap: Google Volatility X2, Spam Updates, AI Overviews Everywhere, Blending Ads & Organic, Google & Microsoft Earnings
Oct 30, 2026 - 8:01 am
0
-
by
Barry Schwartz
Google AI Overviews & AI Mode 0.9% Click-Through Rate, Opt Out Study Says
Oct 30, 2026 - 7:51 am
1
-
by
Barry Schwartz
Bing Showing Ads Within AI Overviews
Oct 30, 2026 - 7:41 am
0
-
by
Barry Schwartz
Google & Bing Halloween Search Easter (Pumpkin) Eggs
Oct 30, 2026 - 7:31 am
0
-
by
Barry Schwartz
Google's Gary Illyes: AI Made Bot Impersonation Worse
Oct 30, 2026 - 7:21 am
0
-
by
Barry Schwartz
Google Gemini Stopped Attaching UTM Parameters To Cited URLs
Oct 30, 2026 - 7:11 am
0
-
by
Barry Schwartz
