Google has confirmed a Google Search serving issue that is currently ongoing and impacting serving "some pages in some locales." This is a large enough issue that Google posted about it on its Google Search Status Dashboard.
Here is a recap of what happened in the search forums today...
This week we covered the Google AI Mode news that it is more visual for many queries, including shopping queries. Google AI Mode agentic capabilities can now be opted into. Google AI Overviews...
Barry Pollard from Google did a long explanation on Bluesky on why Google Search Console says an LCP is bad but the individual URLs are fine. I don't want to mess it up, so I will copy what Barry wrote.
Did you know Google can label some of the reviews in the product reviews section as "incentivized"? I am not sure I've seen this before, have you?
Google is testing another variation to the title links in the Google Search results - a light gray effect. So when you hover your mouse cursor over the snippet, the title link turns grayed and washed out.