Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google jokes about SEOs offering GEO-detox services next year. Google's local pack now links to the Places tab and then the pagination breaks. Google Ads overview tab gets custom views and two new metrics: trends and performance by stage. Google Ads now supports Facebook Messenger and Zalo.
Search Engine Roundtable Stories:
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Google's John Mueller Jokes On Future GEO-Detox SEO Billable Work
Google's John Mueller made a joke about how next year, SEO companies will be offering GEO-Detox services as a billable line item after many of the SEO companies already billed their clients for GEO services. -
Google Local Pack Links To Places Tab With Pagination Bug
The Google local pack within the Google Search results changes, I think. When you click on the "More businesses" button at the bottom of the local pack, you aren't taken into Google Maps anymore; you are taken to the Google Places tab. And then when you scroll to see more, the pagination is broken. -
Google Ads Overview Tab Gets Supports Custom Views
Google Ads now lets you create up to five custom views on the Overview tab. The Overview now supports custom views and you can add up to five tabs and create Overview pages customised for your unique needs, Google wrote on the Google Ads console. -
Google Ads Overview Tab Gains Trends & Performance By Stage
Google Ads is testing two new sections in the Overview tab. There is a new trends section and a new performance by stage section. -
Google Ads Gains Facebook Messenger & Zalo Messenger
Google Ads has supported adding WhatsApp Messenger for a while to your ad extensions. Now, it seems Google is also rolling out support for more messaging apps, including Facebook Messenger and Zalo, the Vietnamese instant messaging multi-platform service. -
Google Nano Banana Launch Day Celebration
Last week, when Google announced the launch of the new Nano Banana Pro, Google got its office ready for the special day. There are tons of yellow props, bananas, and more throughout the Google campus that day. Here are some of those photos.
Other Great Search Threads:
- Chrome is testing this now! When you go to enter something and search - over there it says "Press Tab then Enter to ask AI Mode" Instead of searching Google! They just want you to use Tab + Enter to AI Mode, Gagan Ghotra on X
- Frontend is failing. 75% of devices with browsers are smartphones, but not even half of sites pass Core Web Vitals on them. Why not? Too much JavaScript, added to indulge SPA fantasies the data is falsifying in real time:, Alex Russell on Bluesky
- Today, we're launching a new personalized shopping experience in Perplexity. Users now enjoy curated product recommendations with Instant Buy powered by @PayPal., Perplexity on X
- We'd add it to our docs if this were something we'd recommend that folks do. I'm not aware of any change, but I've also not looked at it since TheDaysOfExcessiveHandwashing., John Mueller on Bluesky
- SEO Product Management is not merely backlog and sprint prioritisation, or ticket creation. That's only 10% of what a SEO Product Manager does, but it's also only the operational/non-strategic part., Pedro Dias on LinkedIn
Search Engine Land Stories:
- Google and AI slop are ruining Thanksgiving for food bloggers
- ChatGPT, Perplexity push deeper into AI shopping
- Google Ads MCC takeover attacks are rising – here’s how the phishing scams work
- How to make products machine-readable for multimodal AI search
- Google Business Profiles adds scheduling and multi-location publishing to Google Posts
- Canonicalization and SEO: A guide for 2026
- Fast, cheap, or good? The SEO tradeoff you can’t ignore
Other Great Search Stories:
AI & LLMs
- Flow gets new ways to refine and edit videos with AI, Google Blog
- New Gemini API updates for Gemini 3, Google Developers Blog
- Sundar Pichai on Google AI: Release Notes podcast episode, Google Blog
- Google's Nano Banana Pro is raising concerns over realistic AI image generation, NBC News
Analytics
Industry & Business
- Alphabet CEO Pichai Sundar sells $9.6 million in stock, Investing
- Google, the Sleeping Giant in Global AI Race, Now ‘Fully Awake’, Bloomberg
- OpenAI denies allegations that ChatGPT is to blame for a teenager's suicide, NBC News
Links & Content Marketing
- B2B marketers are prioritizing AI tools for 2026, eMarketer
- Black Friday 2025: The real test for AI-powered content marketing, Marketing Mag
- Why evergreen content expires faster in an AI search world — and what to do about it, MarTech
Local & Maps
- How to ask Google to call local businesses for you using agentic calling, Google Blog
- T-Mobile just lost a customer forever thanks to a Google Maps ad that nearly caused a crash, PhoneArena
- Two Apple Maps changes in iOS 26 that fix everyday navigation, Mac Observer
SEO
- How To Optimize Content for LLMs: The Complete Guide for B2B Marketing Leaders, Onely
- How to Rank on ChatGPT: Skip LLMs.txt, Earn Trust on Quora & Reddit, SE Ranking
- Pagination SEO: Best Practices for Website Pagination, Shopify
- To block or not to block? Bot is the question., DEJAN
PPC
- "Performance by Stage" Appears in Overview Dashboard, PPC News Feed
- On December 12, 2025, the Google Ads Personalized Ads policy will be updated to expand the availability of Custom Segments for Display campaigns., Google Advertising Policies Help
- Stop Testing Unless You've Agreed On the Risks, ZATO
- Tips from Google and Gemini for a stress-free holiday, Google Blog
Search Features
- AI Slop Recipes Are Taking Over the Internet — And Thanksgiving Dinner, Bloomberg
- An improved Voice interface: the audio you know, with text and visuals when you need them., ChatGPT Release Notes
- ChatGPT just made voice mode even more capable, 9to5Mac
Other Search
- Barry Diller: On truth, end of Google search and travel’s endurance, WiT
- Apple Set to Become World’s Top Phone Maker, Overtaking Samsung, Bloomberg
Feedback:
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