Google: Removing Dates On Articles Won't Stop It From Keeping Time

May 17, 2021 - 7:41 am 2 by

Time

Google's John Mueller was asked if removing dates from articles would help with search rankings. John Mueller responded to that saying "even when you publish something without a date, Google still keeps time."

Here are those tweets:

In 2017, Google also said that faking your dates is an old SEO trick. But at the same time, Google also said don't continue to update your dates on your evergreen content, just keep the original date and maybe add an updated date if you want somewhere else.

Personally, I am still all for a no date penalty on articles that should be dated.

Forum discussion at Twitter.

This post was pre-written and scheduled to be automatically posted today, I am offline for a holiday and unable to respond to comments or questions until late Tuesday night.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 8, 2026

Jun 8, 2026 - 10:00 am
Google Updates

Google Search Ranking Volatility This Weekend - Around June 6th

Jun 8, 2026 - 7:55 am
Google Search Engine Optimization

New Google Document On Third-Party SEO Tools, Services & Advice

Jun 8, 2026 - 7:51 am
Google Search Engine Optimization

Google Updates Its Hiring An SEO Doc Warning On SEO Tools & AI Optimization

Jun 8, 2026 - 7:41 am
Google

Google Search Profiles Insights & Analytics

Jun 8, 2026 - 7:31 am
Bing Search

Bing Gives Searchers A Way To Disable AI Copilot Answers

Jun 8, 2026 - 7:21 am
 
Previous Story: Vlog #120: Mike McPeak On Learning SEO On The Job & Hiring An SEM Agency