Is Google Blocking SEO Rank Checking Tools As Search Volatility Continues
For the past week, we've been discussing how most of the third-party tracking tools have been showing much calmer and cooler search ranking volatility. This is all while the chatter within the SEO community still seems super heated. The reason may be that Google has been deploying new and more advanced blocking mechanisms towards these SEO tools.
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Daily Search Forum Recap: January 20, 2025
Here is a recap of what happened in the search forums today...
Google Ads Weekly Spend Fluctuations Often Due To Market Conditions Or Budget Changes
Ginny Marvin, Google's Ad Liaison, explained why you might see weekly spend fluctuations in your Google Ads account. "Weekly spend fluctuations are typically due to changing market conditions (weather events, industry trends, etc.) and/or any recent budget changes in the campaign," Ginny Marvin wrote on X.
Search Video Recaps
Google Ads PMax Search Terms Insights Gains Source Data
Google has added a new source column to the Google Ads search terms insights report for Performance Max. The source column can show search themes, URLs, creative assets and more.
Google Search Trending Products Carousel On Right Side
Google is testing placing a new products carousel, a trending products carousel, on the right side where the brand's knowledge panel would appear. So, instead of having details of that brand, it can show trending products from that brand.
Google Search Quality Analyst Detects & Treats AI-Generated Content
Chris Nelson, Senior Staff Analyst, Search Ranking at Google has updated his LinkedIn bio to specify that he manages a large team that builds ranking solutions for Google Search. One line says, "Address novel content issues (e.g., detection and treatment of AI-generated content)."
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Jan 16, 2025Picture of the Day
