Google Search rankings remain heated into March - I mean, I can post about this every day but now I am at the point of just doing it weekly. We thought things might be cooling a bit, but the volatility really has not cooled much at all.
OpenAI announced GPT-5.3 Instant and said it "delivers more accurate answers, richer and better-contextualized results when searching the web, and reduces unnecessary dead ends, caveats, and overly declarative phrasing that can interrupt the flow of conversation."
Google is testing bolding the site names in the search results. We've seen Google bold many other elements of the search result snippet, but I don't think I've covered Google testing bolding the site name portion of the search snippet.
Google has posted a new help document named Things to know about Google's web crawling. This document currently lists 9 things on how Google's web crawling works.
Google Search may have rolled out an update for the images it shows in the search results All tab. For some queries, Google is showing a full-width image pack, but with only four wider images, not the five images we saw before.
Google has reportedly confirmed that the Google Discover feed has recently increased how often it shows social media posts in the feed. We covered this in January, and while we know Google does show social media in the Discover feed, it seems Google is more likely to show these social media posts more often now.