Google Search Ranking Volatility Around October 28th - Halloween Update 🎃
There may have been another Google Search ranking algorithm tweak around October 28th or so. I am seeing some rumblings both within the SEO community chatter and the third-party Google tracking tools. It seems some are noticing big search ranking swings around October 28th.
Latest Articles
Daily Search Forum Recap: October 31, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google says Google Ads is not going away...
Search News Buzz Video Recap: Google & Microsoft Earnings, Query Group Report, Disney Sitelink Hack, Reviews Disappearing & Ranking Volatility
This week, we covered more Google Search ranking volatility mid-week. Google Search Console launched query groups reports. Disney’s sitelinks in Google Search seemed to have been hacked. Google reminded us about...
Search Video Recaps
Google: Google Ads Not Going Away With AI Mode As The Future
Robby Stein, VP of Product for Google Search, was interviewed on the Silicon Valley Girl channel by Marina Mogilko about AI Search at Google. He explained how to do SEO for AI Mode and he was crystal clear that Google Ads is not going away with the release of these new AI features.
Cross Campaign Metrics In Google Ads Overview Tab
Google may have a new chart in the Google Ads overview tab named cross campaign metrics. It seems similar to the Cross-Media Reach Measurement but this is shown in the overview tab and not in that specific report.
Google Merchant Center Promotions Adds Download Option
Google seems to have added a download option to the Google Merchant Center promotions section. when creating promotions in Google Merchant Center, the download button will be on the bottom right of the screen.
Archives
Google's Robby Stein On SEO For AI Mode & AI Overviews
Oct 31, 2025Bing Tests Snippet Image Carousel With See More Link
Oct 31, 2025Daily Search Forum Recap: October 30, 2025
Oct 30, 2025Disney Google Sitelinks Blackhat SEO Hack Still Live
Oct 30, 2025Google Merchant Center Next Adds Promotion Analytics
Oct 30, 2025Google Ads: Sweepstake Casinos Are Not Social Casino Games
Oct 30, 2025Reminder: Google On Case Sensitivity For URLs
Oct 30, 2025Bing Search Adds Country/Region Selector
Oct 30, 2025Microsoft Advertising Web User Interface Is Currently Down
Oct 29, 2025Picture of the Day
