Google: Any Site Can Use SpecialAnnouncement Markup

Apr 8, 2020 - 7:31 am 0 by

Google Announcement

Danny Sullivan from Google said that any site is able to use the SpecialAnnouncement structured data on their web sites, assuming it is used for COVID-19 or related content. I assumed it was just for official medical and health organizations but I guess I was wrong.

Here is where Danny said any site can use it:

Note: If you use it, it doesn't mean Google will show it in search.

Danny also said this should be live in the search results soon.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: August 20, 2025

Aug 20, 2025 - 10:00 am
Google Ads

Google Ads Search Partner Network Full Placement Reporting Is Finaly Here

Aug 20, 2025 - 7:51 am
Google

Google Clippable Coupons Toned Down For Search Snippets

Aug 20, 2025 - 7:41 am
Google Ads

Google Ads To Update Child Sexual Abuse Imagery Policy

Aug 20, 2025 - 7:31 am
Other Search Engines

Tool Tracks Referral Traffic From ChatGPT vs Google: Can AI Catch Up?

Aug 20, 2025 - 7:21 am
Bing Search

Bing Updates Copilot AI Answer UX To Improve CTR?

Aug 20, 2025 - 7:11 am
Previous Story: Google My Business Adds Telemedicine Links For Doctor Offices