Google Ads is beta testing a new option during the campaign creation process for "Video Campaign Group." This option is for video or Demand Gen campaigns, and it features aggregated metrics and controls for reach and frequency across campaigns.
Vivek Gupta notified me of this and posted about it on LinkedIn and wrote, "Update: Google Ads has introduced a new “Video Campaign Group” option while creating Campaign Groups."
Here is a screenshot of this beta feature:
As you can see, the option shows these points about this feature:
(1) It is named Video campaign group
(2) Features: View aggregated metrics and control reach and frequency across campaigns
(3) Supported campaign types are Video or Demand Gen campaigns
(4) And this is a beta feature, so many of you won't see it.
Forum discussion at LinkedIn.
