Google Search Console Kills Fetch As Google For Mobile Apps

Sep 12, 2017 - 7:54 am 1 by

Mobile5 Google 640

Google has removed a feature within Google Search Console for mobile apps, specifically the fetch as Google feature. Google announced the departure of this feature on Google+ about 24 hours ago saying "to avoid unnecessary duplication, we'll be turning off the old "Fetch As Google for Apps" feature in Search Console." And just like that, it is gone.

I don't see any other way to get a fetch as Google feature in the Firebase app indexing docs - so maybe I am missing where the "unnecessary duplication" is with this feature?

In any event, Google originally added this feature in May 2015. A year later, Google renamed Google App indexing to Firebase app indexing and slowly we saw Google spend less and less time on search with app indexing.

Here is what the feature looked like, which showed app developers how Google was able to index the content on any app URI.

click for full size

The feature is now completely gone and we are left with just Search Analytics and Crawl Errors for now:

click for full size

Oh, we do have native apps for this site that work pretty well. You can download them for iOS or Android for free and we will send you important push notifications of breaking stories (we don't send too many notifications).

Forum discussion at Google+ and Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Updates

Google March 2024 Core Update Finished April 19th (A Week Ago)

Apr 26, 2024 - 4:40 pm
Search Forum Recap

Daily Search Forum Recap: April 26, 2024

Apr 26, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Updates, Site Reputation Abuse Coming, Links, Ads & More

Apr 26, 2024 - 8:01 am
Google Search Engine Optimization

Google Publisher Center No Longer Allows Adding Publications

Apr 26, 2024 - 7:51 am
Google

Google Tests Placing The Snippet Date Next To URL

Apr 26, 2024 - 7:41 am
Google

Google Breaks Out Googlebot IP Ranges For User-Triggered Fetchers

Apr 26, 2024 - 7:31 am
Previous Story: Google Gary Illyes: Why Do You Publish On Medium Over Your Own Site?