Video Recap of Weekly Search Buzz :: August 22, 2014

Aug 22, 2014 - 9:50 am 1 by

This week in search, I cover Matt Cutts doing the ALS Ice Bucket Challenge and I then do it live (I slowed that part down to make it more dramatic) in the introduction of the video and nominal Google’s John Mueller & Search Engine Land’s Matt McGee and Greg Sterling. Google’s Amit Singhal posted his 10 most significant changes to Google in the past ten years and said Google did 890 changes in the past year. Google penalized two European link networks this week. Google said mobile content doesn’t need to worry about duplicate content. Don’t worry too much about those negative SEO extortion emails. Bing is a bit too pushy with their malware notifications. Google AdSense will take a hit with HTTPS migration. Why does Twitter outrank me after switching to HTTPS? Google is testing a new local card instead of the local carousel. Google AdWords has website call conversions, which is awesome. Google AdWords enables multiple currencies for conversion tracking. Google app promotion is now globally available. Google AdWords has a new bulk update interface. Google AdWords enabled conversion selection with bid automation. Google is disallowing paintball gun ads within AdWords. Google Now shows you flight alternatives for delayed or cancelled flights. Bing has an image widget tool. Google’s birthday doodles now shows your age in seconds. Google’s easter eggs work with query refinement, which makes for a great search hack. That was this week in search at the Search Engine Roundtable.

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