Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google is testing a way to pay publishers for using their content in AI Mode, AI Overviews and Gemini. A weird unconfirmed Google Search update hit around September 4th and reversed on September 13th. Google is rolling out dashboards in Google Analytics. Google's John Mueller said it is normal for Google Search to take a while to update image thumbnails in its search results with updated images from the website it pulls from. Google continues to test new query expansion methods in AI Mode, beyond standard follow-up questions. Google is testing a blue background color on the "More" link within the product results in Google Search. Google Ads has a new beta named Product Value Optimization that allows advertisers to configure value adjustments to guide automated bidding to optimize for the products that matter for your business goals. Did you know that Google AI Overviews can also quiz you on various knowledge topics.
Search Engine Roundtable Stories:
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Google Al Contribution Pilot - Paying Publishers For Use Of Content In AI
Google is doing a small test where it is paying publishers for using their content within the Google AI Overviews, AI Mode, Gemini and other AI search features. This is called the AI contribution pilot, something we actually spotted back in April 2026, but are now learning more about today. -
Google Search Update September 4th That Reverted September 13th?
I've been pretty quiet on posting reports Google updates recently, in fact, I have not posted about one since late August. But while most sites seem calm in the Google rankings, there was definitely some sort of ranking blip around September 4th, and in some cases, the September 4th impact reverted on September 13th. It is super weird. -
Google Search Tests Blue More Link In Shopping Results
Google is testing a blue background color on the "More" link within the product results in Google Search. The link is normally just a basic "more" link with no prominence or color that calls it out but in this test, Google is using a blue highlight color for the link. -
Google AI Mode More Query Expansion Interfaces
Google continues to test new query expansion methods in AI Mode, beyond standard follow-up questions. Now Google is testing questions with multi-selection tools, a query refinement option and those recent paginated responses. -
Google Search: It's Normal For Image Thumbnails To Be Slow To Update
Google's John Mueller said it is normal for Google Search to take a while to update image thumbnails in its search results with updated images from the website it pulls from. And it can take even longer if the image is still on the page, but was only moved down the page later, even if the image is within the recipe structured data as the primary. -
Google Ads Product Value Optimization Beta
Google Ads has a new beta named Product Value Optimization that allows advertisers to configure value adjustments to guide automated bidding to optimize for the products that matter for your business goals. -
Dashboards Available In Google Analytics
Google Analytics is rolling out dashboards where you can create your own custom dashboards using Google Analytics data. Google explains that you can "create custom visualizations to quickly pull actionable insights from your Google Analytics data, all in a single, consolidated page." -
Google AI Overviews Practice Knowledge Quiz
Did you know that Google AI Overviews can also quiz you on various knowledge topics? Google announced this with AI Mode a few weeks ago, but it is also available in Google Search. -
Google Zurich Comfy Spot
Google seems to have updated a spot in the Zurich office to make it look comfy and cozy. I am not sure if this is new or not but there are several photos of this area on Instagram.
Other Great Search Threads:
- Google's "Ask Google Help" chat has been directing users to a new Google Profile appeals form to submit their appeal for suspended profiles: https://lnkd.in/gS9bWxTX Previously there was the…, Kevin Pauls on LinkedIn
- Remember, robots.txt files are by subdomain and protocol. You can find times where there are different robots.txt files across www, non-www, http, or https. I surfaced that during an audit this summer for the www version of a site (and the site resolves with non-www). The site, Glenn Gabe on X
Search Engine Land Stories:
- The latest jobs in search marketing
- Google Analytics launches customizable Dashboards
- Advertisers report Google Ads credits being revoked after spending
- TikTok rejects Meta ads pushing rivals to join child safety settlement
- Before you hire an SEO auditor, know what you’re paying for
- Google Search Console Indexing report missing June data
- Google Ads data shows query length shift post-AI Mode
- The availability heuristic: 7 ways Google Ads can steer your decisions
- The ghosting epidemic: Why efficiency killed basic professional courtesy
Other Great Search Stories:
AI & LLMs
- FAQ: How to Give an AI Agent Memory That Persists Across Conversations, Annielytics
- Reddit: Cited or Searched? Free Fanout Explorer Bookmarklet, Orit Mutznik
- Sam Altman says OpenAI is open to slowing AI development, QZ
- Cyberattack by Rogue AI Swarm Stokes Fears of Out-of-Control Agents, Wall Street Journal
- Anthropic C.E.O. Dario Amodei Calls for A.I. Slowdown, New York Times
- Amodei, Altman, Musk Call for Slowing AI Model Development, Bloomberg
Analytics
- Data Protection Complaints Process: 7 Steps for UK Businesses, MeasureMinds
- Google's Statistics: Heads They Win, Tails You Lose., Avinash Kaushik
Industry & Business
- Microsoft’s head of comms is leaving after almost 20 years, The Verge
- OpenAI Gives US Agencies 50% Off Models, Ending $1 Per Year Deal, Bloomberg
- OpenAI’s Fidji Simo to Join Board of Cloud Provider Nscale Ahead of IPO, Wall Street Journal
- US Senate negotiators consider requiring AI firms to mitigate known major risks, Reuters
- Google Completed Its Talent Deal for AI Agents Startup Mechanize, Business Insider
- OpenAI Drops Out of Caltech AI Math Hackathon After Backlash, Business Insider
- Jeff Dean's Startup Discovery Loop Is Eyeing a $50 Billion Valuation, Business Insider
- Trump Brushes Off AI Doomsaying to Guard US Lead Over China, Bloomberg
- Sam Altman: OpenAI won't go public this year as IPO now would come at an 'ill-advised moment', Fortune
- Why Amazon and Microsoft Are Taking Communities’ Side Against Utilities, The Information
- Observers feel Google got off lightly, Digiday
Links & Content Marketing
- Calculate ROI for Big-Impact Thought Leadership, Content Marketing Institute
Local & Maps
- How Google Maps Knows When A Business Is Packed, Engadget
- A Google Business Profile Guide for Nurseries, GMBapi
Other Search
- Apple Watch’s new feature listens to your chats and recaps them, TechCrunch
- The Apple Watch Gets Its Siri AI Upgrade, Wired
- Apple’s Always-Listening Watch AI Tool Could Pose Legal Risks for Users, Bloomberg
PPC
- Google Ads Attribution Models Explained: Last Click vs. Data-Driven, WordStream
- Supplemental Feeds For Automatic Product Imports, PPC News Feed
Search Features
- Google Documents Partner-Only API For Full-Web Search Results, Search Engine Journal
SEO
- From keywords to credibility: A practical framework for AI search growth, Hallam
- How I Built an MCP Server for agents to use my Algo Update list, Marie Haynes
- I Tested and Tracked 60 LinkedIn Posts Ranking in Google & AI Overviews. Here's What The Top Performers Have in Common., Steve Toth
- Website Migration Traffic Loss Cost Maggie Beer Holdings $800,000 In Emergency Advertising, Nikki Pilkington
- Agentic Search Readiness: What Businesses Need to Build Now, Advanced Web Ranking
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