Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google Local Service Ads will stop collecting anonymous reviews this week. Google Ads clarified brand safety controls & reporting supported in PMax, Performance Max campaigns. Linking to the same page internally isn't seen differently than other internal links, Google said. Google won't notify the site owner of personal removal requests. Bing is promoting Bing Chat within Bing Searchin a big way.
Search Engine Roundtable Stories:
- Google: Internal Links Pointing To Itself Don't Add More Information Than Other Links
Google's John Mueller was asked if internal links that point to its own page, does Google give those links more weight. In short, John Mueller of Google said no. - Google Local Service Ads Anonymous Reviews Stops On August 25th
Google will stop collecting anonymous reviews on August 25, 2023. Google posted this notice in a help document, which reads, "Important: We've stopped collecting anonymous reviews and will stop showing anonymous reviews on August 25, 2023." - Google Ads PMax Brand Safety Controls & Reporting Clarifications
Google's Ad Liaison, Ginny Marvin, posted a X/Twitter thread clarifying some of the confusion about brand safety controls & reporting supported in PMax, Performance Max campaigns. - Bing Promoting Bing Chat In Autocomplete Bar, Pagination Bar & More
Microsoft Bing is pushing more into Bing Chat through Bing Search. Bing is adding Bing Chat icons in the autocomplete bar, the pagination bar and other areas of Bing Search - some of which we covered and some that aren't exactly new. - Google Won't Notify Site On Personal Content Removal Requests
Google has the ability for you to request content about you to be removed using the exploitative removal practices from Google. One user was afraid to use it because she thought the site owner would be notified of that request. Google's Search Liaison, Danny Sullivan, said that Google does not notify the site in these cases. - 2023 Google NYC Police Style Scooter Rack
Here is the 2023 version of the Google NYC office's scooter parking rack, in the NYPD blue colors. We posted about this at least two other times but I figured we need a 2023 edition, like every good
Other Great Search Threads:
- That sounds like a confusing situation to me as a person, I imagine search engines could be similarly confused. SEO is often about making things as obvious as possible, so that search engines don't have to think twice about what you want them to crawl & i, John Mueller on X
- There is no inherent SEO value in any TLD. At most, you decide between ccTLD and gTLD, but that's more about geotargeting. Adding a .com to a .co doesn't change anything for SEO (other than pains from a site-move). There's more than just SEO when it comes, John Mueller on X
- Disavow or not disavow?, Reddit
- 12-month report on my SEO book sales, Ash Nallawalla On LinkedIn
- Precise mode is a 100% GPT-4, just tuned differently., Mikhail Parakhin on X
- Creative and precise a 100% GPT-4, Balanced is a combination of several models including GPT-4, Mikhail Parakhin on X
- I find it hard, but not impossible, to embrace inefficient time. It's much better for my head to accept a day wasn't particularly useful, and to be ok with that, than to beat myself up for not getting stuff done. Sometimes it means you have to reprioritiz, John Mueller on X
- International SEOs are the heros of the world of technical SEO. Few other things tie together so many different parts of a company, and have zero room for error (if you want it to work)., John Mueller on Twitter
- Worth the risk: changing permalinks?, Reddit
Search Engine Land Stories:
- YouTube trials smaller ‘Skip Ads’ button
- Google responds to PMax and brand safety concerns
- SEO KPIs to track and measure SEO success
Other Great Search Stories:
Analytics
- Apple Podcasts launches analytics dashboard for content creators, AppleInsider
- How to Analyze the Ecommerce Conversion Rate in GA4, Online Metrics
Industry & Business
- Google Looks To Offload Another Big Office Campus in Silicon Valley, Costar
- Court Doesn't Expect YouTube to Moderate Content Perfectly-Newman v. Google, Eric Goldman
- Google Should Face Netlist Claims in Samsung Suit, Judge Says, Bloomberg
- Google's old guard shifts roles as the company searches for itself, CNBC
- Google’s Ethics Arguments ‘Deficient’ in Ad Tech Case, DOJ Says, Bloomberg
- Microsoft's Satya Nadella is winning big tech's AI war. Here's how, Fast Company
- Baidu beats quarterly revenue estimates on strong advertising, Reuters
Links & Content Marketing
- Beating incumbents at content in competitive spaces, Kevin Indig
- Does pushing "delete" on old content boost your SEO?, SuccessWorks
- Modern Content Marketing: Your New Growth Flywheel, SparkToro
- What Is Deep Linking? (+How It Impacts SEO), WordStream
Local & Maps
- What Diners Write About Most: A Study of Restaurant Review Place Topics, Moz
- Google Maps Demotes Gas Stations From EVs Running Android Auto, Carscoops
- How to Use Google Maps on an Apple Watch, Lifewire
Mobile & Voice
- 5 Android Auto Voice Commands You Should Be Using, SlashGear
- How Google's Augmented-Reality Dream and Pursuit of Apple Fell Apart, Business Insider
- How to stop your Android phone from listening to you, Tom's Guide
SEO
- A Step-by-Step News Article Template with SEO Best Practices, NewzDash
- Google’s SGE and the future of eCommerce SEO, Reddico
- How to audit topic tag pages, WTF is SEO?
- The Five Pillars of SEO, SEO Testing
- Amazon Marketing Strategies: AI & Beyond, SERP's Up SEO Podcast
- Online Reputation Management for Medical Practices: Managing Patient Reviews, Level343
- SE Ranking Competitor Analysis App, Wix SEO Hub
- So... What does an SEO Product Manager do?, Guspelogia
- Starting Local SEO with Nothing: 30 Ways to Start Cold and Succeed, Local Visibility System
PPC
- Google’s Second, Worse Wave Of Alleged Ad Fraud Means Advertisers Need Full Transparency, AdExchanger
- How to Get Better Results from Pay-Per-Click with Google?, PPC Expo
- Sneaky Amazon Google ad leads to Microsoft support scam, Bleeping Computer
Search Features
- Bing Chat Enterprise is in preview for Microsoft 365 A3 and A5 licenses for faculty users, Bing Search Blog
- Google Search AI Gives Ridiculous, Wrong Answers, Gizmodo
Other Search
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