Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google added new links to SEO best practices docs from April, some I have not seen before, like best practices for a blogger and others - so check them out. Google Business Profiles added an Asian-owned attribute. Google Search updated the interface for view in 3D for products and augmented reality. Google is testing dynamically inserting the people also ask in the footer of the search results. Google is still, yes five plus years later, migrating sites to mobile-first indexing.
Search Engine Roundtable Stories:
- Google Adds Content Guidelines Links For Bloggers, Hosts, E-Commerce Sites & More
Google added links to its overview of guidelines page with five-more links, keep in mind, that this content is not new, they were published back in April in the Google Search developer resources. - Google Loading A New People Also Ask In The Footer Section Of Search
Google is dynamically loading a new people also ask section in the footer of the search results after you interact with the people also ask section in the upper section of the Google Search results. - Google Search View In 3D For Some Wayfair Listings
Google first demonstrated view in 3D augmented reality images in the Google Search results back in 2019 and since then we have seen some retailers test it out and Google also use it for cute animals and other objects. But now it seems some core retailers, like Wayfair, is showing some of their products in 3D in Google Search. - Google Adds Asian Owned Business Attribute For Business Profiles
Google has added yet another business attribute for Google Business Profiles - Asian-owned businesses. This is a new label that can be added to your business in Google Maps and Google Search "making it easier to find Asian-owned businesses in their own community," Google said. - Five Years Later: Sites Still Being Migrated To Google's Mobile First Indexing
Google started its mobile-first indexing initiative over 5 years and 8 months ago, in November 2016. But we still have sites that are being migrated over from Google desktop-first indexing to mobile-first indexing in 2022. - Google Train Station Clock
Here is an interesting sign at the Google Germany office. It looks like what you'd see in a train station but with the Google name on it.
Other Great Search Threads:
- Looking to remove those pesky Google Ads Recommendations in a quicker fashion? If you have the @GoogleAds app, you can dismiss (many of the) recommendations without needing to fill out the required 'provide feedback' inputs on, Greg Finn on Twitter
- Stop using Universal Analytics. Start using Google Analytics 4. You've got less than a year until GA4 is the only game in town for Analytics from Google and the only way to learn a new tool is to dive in and actually get yo, Krista Seiden on Twitter
- [AMA] Ginny Marvin, Google's Ads Product Liaison, on Performance Max campaigns, Reddit
- How can we get backlinks from our competitor's website for posting and comments?, Reddit
- Maybe you should write 100 posts instead of 500?, John Mueller on Twitter
Search Engine Land Stories:
- Indexing and keyword ranking techniques revisited: 20 years later
- Using lookalike audiences to reverse the marketing funnel and generate quality leads
- The Facebook live shopping feature is going away
- Google adds Asian-owned attribute to business profiles
Other Great Search Stories:
Analytics
- Google Analytics 4: An Introduction, Mighty Citizen
- How to create source/medium reports in Google Analytics 4, Little Data
Industry & Business
- Google Wins Its Half of July ‘Showdown,’ Nixing a Sonos Patent, Bloomberg
- Google, Apple Back Affirmative Action in Harvard Case, Bloomberg
Links & Content Marketing
- Internal Linking For SEO: 9 Practices Anyone Can Do, Hallam
- Unexpected peaks and troughs: How to ride the wave with Digital PR, Builtvisible
- 40+ Mistakes Derailing Your Content Team (and How To Fix Them), Content Marketing Institute
Local & Maps
- How To Get More Reviews That Include Photos, Leadferno
Mobile & Voice
- Siri has actually gotten worse for me over time, MacRumors Forums
SEO
- Google Video vs. Bing Video: How does each search engine rank videos?, Yoast
- People Also Ask vs. Things to Know SERP Features, RankRanger
- SEO Split Test Result: Adding H3 Tags to Products Names on Ecommerce Category Pages, Semrush
- SEO Strategies for International Expansion w/ Brodie Clark, Siege Media
PPC
- Five Ways to Use AI to Improve Copywriting and PPC Performance, PPC Hero
- Microsoft Ads vs. Google Ads: Which is the Best PPC Platform?, PPC Expo
Other Search
- Answer: What's a large US city with very low population density?, SearchReSearch
Feedback:
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