October 2015 Google Webmaster Report

Oct 5, 2015 - 8:36 am 0 by

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September was an interesting month because we had a nice number of ranking fluctuations in Google, all seemed somewhat algorithmic, but none of them were confirmed by Google. We had an update here and an update there. We also had Google confirm that Panda 4.2 is still rolling out and the next Penguin update will be out really soon, and likely be real-time going forward.

Google launched a new ranking boost for App Indexing API and hinted that structured data may one day be used as a ranking factor.

Google made changes to the first click free program, dropped the Google News three-digit rule and told publishers not to remove authorship markup. Finally, Google warned repeat offenders that they take it seriously.

Here is a recap of stories I pulled out that I think are important:

Google Algorithm & Update Topics:

Google SEO & Webmaster Topics:

The ongoing WebmasterWorld thread has calmed down early this month, at least so far. Last months recap can be read over here.

Forum discussion at WebmasterWorld.

This post was pre-written and scheduled to be posted today.


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