Google: Don't Remove Your Authorship Markup; We May Use It In The Future

Oct 2, 2015 - 8:23 am 12 by

Autumn Google 1900px

Probably the most shocking statement that came from a Googler at SMX East was what Gary Illyes said about authorship. He said last night that webmasters should not remove the authorship markup from their sites, that you never know if the team will want to use it again.

That blew me away. :)

In August of last year, Google completely decommissioned authorship. Back then, John Mueller said it wasn't just a visual change, the one they did in June 2014, but they stopped processing the data completely. John said then, "we're no longer processing this data -- it's not just a UI change."

In fact, it was so dead that John Mueller mocked webmasters by using rel agent in place of the rel=author markup.

If I had to guess what Gary was implying, is that Google does use a form of authorship for indepth articles. That is my guess. I did ask Google through official channels for a comment on this.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: August 28, 2025

Aug 28, 2025 - 10:00 am
Google Search Engine Optimization

Some Sites Have Huge Crawl Rate Declines In Google Search Console

Aug 28, 2025 - 9:30 am
Google Search Engine Optimization

Bug: Google Search Console Performance Report Search Appearance Android App

Aug 28, 2025 - 7:51 am
Bing Ads

Microsoft Testing Tests Larger Titles For Ads In Bing Search

Aug 28, 2025 - 7:41 am
Google Ads

Google Ads Gets Audience Exclusions For Shopping Campaigns

Aug 28, 2025 - 7:31 am
Bing Search

Bing Tests Bolding Site Name On Hover

Aug 28, 2025 - 7:21 am
 
Previous Story: Google: I Checked, Panda 4.2 Is Still Rolling Out