The Next Penguin Update Should Be Real Time & Continuous Says Google

Oct 2, 2015 - 8:34 am 39 by
Filed Under Google Updates

Google Penguin Real Time

So we had this from John Mueller a couple weeks ago, that the next Penguin update that Google plans on releasing will be real-time and hopefully by the end of the year.

Gary Illyes kind of echoed what John Mueller said yesterday at SMX. He was careful this time to not give the attendees a date. It seemed like there was a timeline in his head and that he wanted to share it but he refused to. Last time he shared a timeline, Google pushed back the date a bunch of weeks.

Gary said that the next Penguin update is in the "foreseeable future." I think that means that it can come as early as the next few weeks. But again, Google can push it back. For him to have a timeline in his head, it must mean it is coming really soon.

He also said it should be the real-time/continuous version that we are expecting. So if you get slammed by Penguin and the algorithm is real time, as soon as Google processes your link removals (i.e. disavows or links are actually removed) you can potentially recover immediately.

Will it all happen? Who knows. But if I had to guess, we will see a Penguin update by the end of this month.

Forum discussion at Twitter.


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