Google Publishes The Privacy Sandbox Timeline

Jul 27, 2021 - 7:11 am 0 by
Filed Under Google Ads

Google Sandbox

On Friday, Google published a detailed timeline for the rollout of its Privacy Sandbox. Google said this "timeline reflects when we expect new technologies will be ready to support key use cases, so that Chrome can responsibly phase out third-party cookies."

The Google Privacy Sandbox initiative, according to Google, "aims to create web technologies that both protect people’s privacy online and give companies and developers the tools to build thriving digital businesses to keep the web open and accessible to everyone."

Here is the timeline screenshot (click to enlarge):

click for full size

  • Discussion stage: The technologies and their prototypes are discussed in forums such as GitHub or W3C groups.
  • Testing stage: All technologies for the use case are available for developers to test and may be refined based on results.
  • Ready for adoption stage: Once the development process is complete, the successful technologies are ready to be used at scale. They will be launched in Chrome and ready for scaled use across the web.
  • Transition period: Stage 1: APIs for each use case are available for adoption. Chrome will monitor adoption and feedback carefully before moving to next stage.
  • Transition period: Stage 2: Chrome will phase out support for third-party cookies over a three-month period finishing in late 2023.

Google said it will update the timeline monthly. This timeline reflects Chrome’s best estimates, as of July 2021, of the timing of the key Privacy Sandbox use cases, including the availability of origin trials, readiness at scale of the listed APIs, and ending support for third-party cookies. Dates are subject to change. Chrome will update this timeline monthly with current estimates.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Weekend Volatility, Google On Search Leak, Elizabeth Tucker Interview & Apple Intelligence - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 14, 2024

Jun 14, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Weekend Volatility, Google On Search Leak, Elizabeth Tucker Interview, Apple Intelligence & More

Jun 14, 2024 - 8:01 am
Google

Google Tests Multiple Featured Snippets Under From Sources Across The Web

Jun 14, 2024 - 7:51 am
Google Search Engine Optimization

Google: Sometimes Search Experiments Conflict Causing Issues

Jun 14, 2024 - 7:41 am
Google Maps

Google Business Profiles Websites No Longer Load - 404

Jun 14, 2024 - 7:31 am
Google Ads

Google Tests New Call & Location Extension Ad Format

Jun 14, 2024 - 7:21 am
Previous Story: GooglePlex Back To Work Signage