Google Showing Product Image Thumbnails In Search Snippets More Often

Mar 16, 2021 • 7:51 am | comments (1) by | Filed Under Google Search Engine Optimization

Apparel Google

Over the past couple of days I am seeing more reports of people seeing Google multiple display product image thumbnails throughout the mobile search results snippets. Not just a few but in excess. Yes, Google does show product image thumbnails in the snippets, they have been for years, but it seems like Google may be dialing it up to show more.

Mordy Oberstein shared a photo of this on Twitter a week or so ago:

Google Mobile Search Product Image Thumbnails Snippet

Last night, Martin MacDonald shared a screen recording of this which shows how many watch product images he saw for a query:

RankRanger, I believe, does track these occurrences and it seems there is a spike in how often Google is showing these image thumbnails in the search result snippets (although, RankRanger may be tracking these in the desktop results?):

click for full size

Maybe desktop as well, I am seeing more reports on desktop after posting this:

Martin said on Twitter "it's only triggered on the singular "watch," not "watches" and other brands, ie Omega, TAG, Rolex also have them, but only one or two on the first page, not most of the results."

In any event, don't be surprised if you see a lot more images in the snippets, espesially for e-commerce related searches.

Forum discussion at Twitter.

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