Google Local & Map Ads Purple Ad Label Again

Feb 21, 2020 - 7:41 am 0 by
Filed Under Google Maps

Google Purple

Back in 2016 we reported that Google Maps ads can and do show a purple ad label next to the local listings that are ads. But that has changed over the years and now Google is once again testing the purple ad label in the local ads, even on desktop.

Brian Freiesleben shared this screen shot on Twitter:

Google Local Purple Ad Label

Like I said, this was kind of official back in 2016. But now, I cannot replicate it. Of course, Google is doing tons of UI tests now, espesially after the favicon pullback.

Here is a bit more information:

Again, I cannot replicate this - can you?

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: November 18, 2025

Nov 18, 2025 - 10:00 am
Google Search Engine Optimization

Cloudflare Outage Impact On Google, Bing & Other Search Bots - Your Site Will Be Fine

Nov 18, 2025 - 7:58 am
Google Search Engine Optimization

Google: Consistency Is The Biggest Technical SEO Factor (Still In 2025)

Nov 18, 2025 - 7:51 am
Google Ads

Google Ads Campaign Total Budget For PMax Is Live

Nov 18, 2025 - 7:41 am
Bing Ads

Bing Microsoft Advertising Ads Label - Ads Related To: Query

Nov 18, 2025 - 7:31 am
Google

Google Search Weather Results Update - WeatherNext 2

Nov 18, 2025 - 7:21 am
 
Previous Story: Google's John Mueller On Where To Start With Hreflang