Google: There Are No BERT Values Or Scores

Oct 31, 2019 - 8:27 am 5 by

Google Bert Tags

Danny Sullivan from Google said on Twitter that BERT does not assign values or scores to specific pages or web sites. It doesn't work that way. BERT is simply (well, not so simply) about Google understanding languages better.

Danny wrote "BERT doesn't assign values to pages. It's just a way for us to better understand language."

Here are Danny's tweets:

So unlike Panda where there were Panda scores, BERT does not work that way.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: December 8, 2025

Dec 8, 2025 - 10:00 am
Google Search Engine Optimization

Google Search Console Insights Adds Social Channels

Dec 8, 2025 - 8:26 am
Google

Google AI Mode Tests Search Live (Voice) With Citation Cards

Dec 8, 2025 - 7:51 am
Google Updates

Google Search Ranking Volatility Heated Over This Past Weekend

Dec 8, 2025 - 7:41 am
SEO Copywriting

Business Insider To Use AI To Publish Quick News Stories

Dec 8, 2025 - 7:31 am
Google Ads

Google Tests Image Animation For Search Ads

Dec 8, 2025 - 7:21 am
 
Previous Story: Google Ads New Lead Form Extensions Beta