Google AdSense Ad Balance Tool Officially Back For Good

Nov 9, 2017 - 7:50 am 3 by
Filed Under Google AdSense

Google Balance

Earlier this year, Google AdSense launched the Ad Balance tool which let publishers use controls, a slider, to help you reduce the number of ads you show to users, specifically the ads that earn you the least revenue, and see how it affects your earnings.

Well, since its launch, it was plagued with bugs. It was taken down for maintenance several times, came back up and then went back down shortly later several times as well.

Google's official representative in the WebmasterWorld forums has said it has now come back for good. Earlier this week Google said "I did receive feedback from that team, and this feature is indeed coming back, and "hopefully" within days/week from today. Official communications will be sent from that team once it is 100% back up and running."

Well, now everyone, including myself, is seeing this feature, here is what it looks like:

click for full size

Forum discussion at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Ads

Google Ads Conversion Tracking Status: Awaiting Conversions & Misconfigured

Jul 13, 2026 - 7:11 am
Google Maps

Google Business Profiles New Collected Info (Visuals)

Jul 13, 2026 - 7:05 am
Search Forum Recap

Daily Search Forum Recap: July 10, 2026

Jul 10, 2026 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Search Breaks Usage Records, Social & Video Platforms Show In Search Console & More Google Ads, ChatGPT Ads & More

Jul 10, 2026 - 8:01 am
Google Ads

Google Ads Now Show AI Creation/Edited Labels

Jul 10, 2026 - 7:51 am
Google Ads

Google Automatically Assigns Product Categories With Evolving Taxonomy

Jul 10, 2026 - 7:41 am
 
Previous Story: Brett Tabke Buys WebmasterWorld Back After 5 Years