Google AdSense Launches Ad Balance Slider To Show Less Ads

Jan 18, 2017 - 8:28 am 7 by
Filed Under Google AdSense

Wrenches2 AdSense Google 1900px

Google launched a new feature in the new Google AdSense user interface named "Ad balance." Ad balance lets publishers use a slider to show less ads on their sites with the drag and click of a button. Google explained that "ad balance controls help you reduce the number of ads you show to users, specifically the ads that earn you the least revenue, and see how it affects your earnings."

Here is a screen shot of the tool:

click for full size

You can drag and click apply to adjust your ad balance:

Google Adsense Ad Balance Adjustment

It shows you how it may impact your earnings and the number of ads showing.

So you can see, reducing the number of ads, doesn't have an equal drop in ad earnings drop because Google is filling better performing ads first.

Google has a help document on this feature over here.

Forum discussion at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: February 18, 2025

Feb 18, 2025 - 10:00 am
Google Search Engine Optimization

Google: There Is No Persistent Shortcut To Faster Crawling

Feb 18, 2025 - 7:51 am
Google

Google Search Testing Background Section

Feb 18, 2025 - 7:41 am
Google Ads

Google Ads Advanced Plans

Feb 18, 2025 - 7:31 am
Bing Search

Bing Tests Knowledge Panels With Related Searches Box

Feb 18, 2025 - 7:21 am
Google

Google Search Testing New Pagination Bar Without Numbers

Feb 18, 2025 - 7:11 am
Previous Story: Google Testing Google My Business Web Site Builder Tool