Google Ads Product Carousel Tests Green Discounted Prices

Aug 23, 2021 • 7:21 am | comments (0) by | Filed Under Google Ads (AdWords)

Google Ads Product Sale Price

Google is testing highlighting a discounted price in a green font in the Google Ads shopping/product carousel. This was spotted by Jackson Lo last week and he shared this screenshot of it on Twitter.

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Here is what I see for the same query, nothing in green but a crossed off price showing the discount:

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The green for sure makes it really stand out.

And yes, I assume this price reduction detail comes from the price drop enhancement markup or maybe Google just tracks the prices automatically.

We did ask @adsliaison if this is new on Twitter but did not yet hear back.

Forum discussion at Twitter.

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