Google Ads PMax Auction Insights Box Adds Competitive Data

Jan 11, 2024 - 7:51 am 1 by
Filed Under Google Ads

Google Auctioneer Robot

Google has updated the auction insights box within the Google Ads console for Performance Max campaigns. The update now shows top advertiser data with comparison data and a new section labeled "competitors entering and exiting".

Thomas Eccel spotted this and posted about it on X, he said, "Auction Insights box for PMAX has been upgraded!" "You can see now data for Top Advertisers (with comparison data) and a very interesting new box for "Competitors entering and exiting," he added.

Here is the screenshot he shared (smart he added branding for all those who won't credit him for the screenshot):

Google Ads Pmax Auction Insights Box

Have you noticed this upgrade?

Forum discussion at X.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Weekend Volatility, Google On Search Leak, Elizabeth Tucker Interview & Apple Intelligence - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Updates

Google Father's Day Weekend Search Ranking Volatility

Jun 16, 2024 - 8:32 am
Search Forum Recap

Daily Search Forum Recap: June 14, 2024

Jun 14, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Weekend Volatility, Google On Search Leak, Elizabeth Tucker Interview, Apple Intelligence & More

Jun 14, 2024 - 8:01 am
Google

Google Tests Multiple Featured Snippets Under From Sources Across The Web

Jun 14, 2024 - 7:51 am
Google Search Engine Optimization

Google: Sometimes Search Experiments Conflict Causing Issues

Jun 14, 2024 - 7:41 am
Google Maps

Google Business Profiles Websites No Longer Load - 404

Jun 14, 2024 - 7:31 am
Previous Story: Google Local Services Ads Direct Business Search Shows Your Ad On Branded Queries