Google Ads Tests New Ad Group Interface For Search Campaigns

May 6, 2025 - 7:21 am 0 by
Filed Under Google Ads

Woman Managing Google Ads Account

Google is testing a new ad groups interface for the Google Ads Search campaigns console. This seems to be a simpler interface with fewer options than the current version.

This was spotted by Zeeshan Ali, who posted the screenshots below on LinkedIn:

Simplified Adgroup Interface 1

Simplified Adgroup Interface 2

Hana Kobzová posted about it on PPC News Feed and explained "Google is testing a revamped ad group creation interface in Search campaigns, mirroring the visual structure already used in Demand Gen."

Forum discussion at LinkedIn.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Ads

Google Shopping Promotions Support Subscription Fees & Abbreviations

Jan 13, 2026 - 7:21 am
Google Maps

Google Hotel Knowledge Panels Posting Currently Turned Off Bug

Jan 13, 2026 - 7:11 am
Search Forum Recap

Daily Search Forum Recap: January 12, 2026

Jan 12, 2026 - 10:00 am
Google

Google Integrates Core Search Signals Into AI Experiences

Jan 12, 2026 - 7:51 am
Google Ads

Google AI Mode Direct Offers Ads & Universal Commerce Protocol

Jan 12, 2026 - 7:41 am
Google Ads

Google Ads Performance Max A/B Testing Assets

Jan 12, 2026 - 7:31 am
 
Previous Story: Jerry Dischler, Former Google Ads Boss, Leaving Google After Almost 20 Years