Google Ads Tests New Ad Group Interface For Search Campaigns

May 6, 2025 - 7:21 am 0 — by
Filed Under Google Ads

Woman Managing Google Ads Account

Google is testing a new ad groups interface for the Google Ads Search campaigns console. This seems to be a simpler interface with fewer options than the current version.

This was spotted by Zeeshan Ali, who posted the screenshots below on LinkedIn:

Simplified Adgroup Interface 1

Simplified Adgroup Interface 2

Hana Kobzová posted about it on PPC News Feed and explained "Google is testing a revamped ad group creation interface in Search campaigns, mirroring the visual structure already used in Demand Gen."

Forum discussion at LinkedIn.

 

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