Google Ads To Update Government Documents and Official Services Policy On March 31

Feb 1, 2023 - 7:11 am 0 by
Filed Under Google Ads

Google Ads Government Policy

After months of silence and no policy updates from Google Ads, Google has posted that it will be updating its Google Ads Government documents and official services policy in a big way. We knew a change was coming but now we have more detail.

It is so big that Google posted the full revised policy over here so you can review it before it goes live. What changed?

  • There will be a shift in the policy to an exhaustive list of in-scope categories only.
  • There will include region-specific category exclusions.
  • There will include government-issued business identification as in the scope of the policy.
  • There will allow government-authorized providers and deprecate the requirement for "delegated providers."

The new policy will go into effect on March 31, 2023. Google said full enforcement would start to ramp up over approximately six weeks. Violations of this policy won't lead to immediate account suspension without prior warning. A warning will be issued at least seven days before suspending your account.

You can check out the full policy over here.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 16, 2025

Jun 16, 2025 - 10:00 am
Google

Google Search Tests Audio Overview

Jun 16, 2025 - 7:51 am
Google Ads

Google Merchant Center Updates Some User Interface Elements

Jun 16, 2025 - 7:41 am
Bing Search

Bing Tests Dropping Microsoft Name From Bing Search Box

Jun 16, 2025 - 7:31 am
Google Ads

Google Ads Tests New Charts Interface For Campaigns

Jun 16, 2025 - 7:21 am
Web Analytics

ChatGPT Updates To Improve Tracking In Analytics With More UTM Parameters

Jun 16, 2025 - 7:11 am
Previous Story: Gaggle Of 3D Printed Googlebots