Yahoo Partners With Google, Not Microsoft on UK's BT Portal

Sep 16, 2009 - 8:18 am 5 by, a major UK portal, was powered by Yahoo Search, but is now being powered by Google Search. Why is this a big deal? Well, the portal is a partnership of some sort between Yahoo and BT, i.e. it is hosted at

Now we all know that Yahoo and Microsoft have made a big deal, where Microsoft will hopefully take control of all of Yahoo's search technology and power that side of their business.

So why did Yahoo partner up with Google on this portal and not Microsoft Bing?

This is not recent news, I reported this back in August based on a ConnectedInternet tip. Here is a screen capture:

Yahoo Portal - Search Powered By Google

Eventually, Yahoo said all their properties will be "powered by Bing Search."

A WebmasterWorld thread said that BT members just received emails from BT saying:

Your BT Yahoo! Search is now powered by Google, the UK’s most popular search engine.

This shouldn't confuse anyone down the road.

Forum discussion at WebmasterWorld.


Popular Categories

The Pulse of the search community


Search Video Recaps

Google Core Update Volatility, Helpful Content Update Gone, Dangerous Search Results & Ads Confusion - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Search Engine Optimization

Google Goes On Defensive On Its Search Quality & Forum Results Statements

Apr 15, 2024 - 7:51 am
Google Search Engine Optimization

Google Responds To The Verge Mocking Its Search Rankings For Best Printer

Apr 15, 2024 - 7:41 am
Google News

Google Threatens California: Tests Removing Links To Publishers & Pauses Investments

Apr 15, 2024 - 7:31 am
Google Search Engine Optimization

Google Crawl Budget Is Allocated By Hostname

Apr 15, 2024 - 7:21 am
Google AdSense

Google AdSense Publishers Reporting Huge RPM Earnings Drops

Apr 15, 2024 - 7:11 am
Google Updates

Weekend Google Core Ranking Volatility Taxing Site Owners

Apr 14, 2024 - 8:15 am
Previous Story: Tip: Don't Spam Official Search Engine Forums