Entries from Search Engine Roundtable tagged with 'yahoo publisher network'

Almost Three Years Later, Yahoo Publisher Network Still Failing To Compete Globally

Yahoo's contextual product, Yahoo Publisher Network, Yahoo's Google AdSense product, almost three years later is still failing to compete with Google globally. The Yahoo Publisher Network launched on August 3, 2005, back then as a beta, exclusive to US based...

Yahoo Forgets to Renew Security Certificate for Publisher Network

When Yahoo Publisher Network publishers try going to the YPN Portal, they are now presented with a security prompt. If you look closely at that error, it says that their secure certificate has expired. It expired a day ago. I...

Yahoo Responds to Criticism Over Lack of Partner Screening

Last week we reported on a thread that accused Yahoo Search Marketing's Block Domain Feature Encouraging Laziness at Yahoo. In short, Yahoo released the domain blocking feature to enable advertisers to block specific publishers from showing their ads. The allegations...

Yahoo Search Marketing's Block Domain Feature Encouraging Laziness at Yahoo?

Yahoo launched domain blocking within Yahoo Search Marketing (their search ad solution) to help give advertisers control on which sites, domains and subdomains they do not want their ads to show up on. So if you see your ad is...

Google AdSense Allows Other Contextual Ads on Same Page

Back when Google updated the AdSense terms of service in January, they began allowing publishers to place AdSense ads on the same page with Yahoo Publisher Network ads and other contextual ads. I don't think we made strong emphasis of...

Yahoo Publisher Network Issues Resolved?

It appears that reports from the WebmasterWorld thread are showing the Yahoo Publisher Network outage we have reported twice is now resolved. There has not been official confirmation from a Yahoo representative, yet. But posts in the thread suggest it...

Yahoo! to Fix Network Outage by Next Week

Yesterday, we reported that Yahoo! Publisher Network Suffers Major Ad Serving Slow Down. This has not only caused sites to load slowly due to the ads lagging some page loads, but it has also caused publisher's earnings to drop over...

Yahoo! Publisher Network Suffers Major Ad Serving Slow Down

Dozens of reports have come from both DigitalPoint Forums and WebmasterWorld that Yahoo's contextual ad network, the Yahoo! Publisher Network, was running extremely slowing this weekend. Reportedly, the ads displayed on publisher sites were loading extremely slowly or not loading...

Yahoo Publisher Network Publishers Receive Payments Via PayPal

Last month, Yahoo added PayPal as a payment option for the Yahoo Publisher Network publishers. A DigitalPoint Forums thread reports publishers now received the money they earned with Yahoo in their PayPal accounts. The payments were first noticed yesterday, so...

Publishers Switching Back to Yahoo! Publisher Network

We reported back in April that Yahoo publishers were leaving Yahoo for Google AdSense. Ever since Google took a stance on MFA sites, it seems like many publishers are giving Yahoo another shot, with their Yahoo! Publisher Network product. A...

Yahoo! Service Engineer Blasts Yahoo! Publisher Network

This post is a mistake - please ignore. I do sincerely apologize. Randi Harper, a Service Engineer who has been working at Yahoo! since November 2006 (see linkedin profile) has some harsh words for Yahoo's contextual advertising product. In a...

Yahoo's New Quality Based Pricing Looks at Conversion Rates

Yesterday, I reported at Search Engine Land the launch of Quality-Based Pricing. In short, Yahoo will now begin to give advertisers a percentage discount, based on the ad's quality. What makes up the quality of the ad? Yahoo told me,...

Yahoo! Publisher Network Adds PayPal Payment Option

Last night, the Yahoo Publisher Network has announced that they are now offering payment to publishers via PayPal. I logged into my account to see how the set up works. You simple go to your account settings, click on payment...

How Can Yahoo! Publisher Network Terminate My Account?

For what reasons can Yahoo! terminate your Yahoo! Publisher Network (YPN) account? The answer is for any reason they want. According to the terms and conditions Yahoo (aka Overture) has the right to terminate your account for any reason they...

Yahoo! Publisher Network Earnings & Relevancy Forcing Publishers to Revisit Google AdSense?

It has been a while since I have compared Yahoo! Publisher Network with Google AdSense. I have seen threads over the past month or so, with complaints on the Yahoo Publisher Network. A recent WebmasterWorld thread sums up all those...

YPN Not Going International Yet Says Yahoo!

Again, I am tired of all the fake rumors and speculation that Yahoo!'s contextual product, Yahoo! Publisher Network, is going international. It is not. Do not believe the blogs and forum threads that say so. It is not happening and...

Yahoo! Publisher Network Sends Out More Surveys

Yahoo! has sent out a survey, offering $25 for those who complete the 10 minute survey on the Yahoo! Publisher Network. I received the survey and I completed it last night. Most of the questions were straight forward. But as...

Channels & Domains Reporting in YPN Buggy?

DigitalPoint Forums reports that Yahoo! Publisher Network reports are not reporting 100% accurately. The bottom line figures seem to be correct, but when you break out the reports by channel or domain, the numbers don't seem to add up. The...

Yahoo! Publisher Network Adds New Poll

The Yahoo! Publisher Network randomly adds polls to the YPN console for publishers. Recently, I think about a week ago, Yahoo! replaced the last poll with a new one that asks. "When developing a new web site at a new...

Yahoo! Publisher Network Partnerships

One common thread you see come up a lot in Yahoo! Publisher Network forum threads, especially at DigitalPoint Forums, as partnership threads. Partnership threads are threads started by "publishers" who cannot get a Yahoo! Publisher Network account for one of...

Yahoo! Did Not Announce YPN Is Going International

Almost every day, there is a post in the YPN DigitalPoint Forum asking when is YPN (Yahoo! Publisher Network) going international. Some speculate that the fact that Yahoo! is taking Panama international, that it means, YPN is also going international...

Yahoo! Compliance Manager Warnings Just An Accident

Last week I reported that More Yahoo! Publisher's Noticing Compliance Manager Warnings. Well, that was a mistake, Yahoo! did not mean to send out all those warnings to all those publishers. YahooSarah said in the updated DigitalPoint Forums thread: We...

More Yahoo! Publisher's Noticing Compliance Manager Warnings

A DigitalPoint Forums thread has more discussion on recent compliance manager warnings to Yahoo! Publisher Network users. Yahoo! added the, almost revolutionary, compliance manager November 20, 2006. We then saw it in action with screen captures on December 22, 2006....

Yahoo! Introduces YahooPete As YSM Rep; YahooSarah Now YPN Rep

Yahoo! has added a dedicated representative in the search forums to respond to Yahoo! Search Marketing questions. The new representative was introduced by YahooSarah in both DigitalPoint Forums and WebmasterWorld. YahooSarah, who has been managing both Yahoo! Search Marketing threads...

Learn By Example Can Be Dangerous: Google AdSense Example

There is a concept that when teaching children you need to be careful in the way you act in front of the kid. Kids learn by example more than they learn by what they are told. This also applies to...

Yahoo! Publisher Network Now Limits Three Ads Per Page

The YPN Blog posted that they have updated their program policies to limit the number of ads you can use on a page by page basis. Before, there was no specific limit on the number of Yahoo! Publisher Network ads...

Yahoo! Publisher Network Showing Less Duplicate Ads But More Irrelevant Ads?

Yesterday we reported that Yahoo! Publisher Network Seems To Be Showing Completely Unique Ads. then, Yahoo! posted at the YPN blog Dupe-less-ity explaining that "you and your users should see fewer duplicate ads starting today." So they confirmed it officially....

Yahoo! Publisher Network Seems To Be Showing Completely Unique Ads

One of the biggest complaints over Yahoo!'s contextual network, the Yahoo! Publisher Network, was that when you used multiple ad blocks on a page, it would sometimes show the same ad from ad unit 1 in ad unit 2. Reports...

Yahoo! Publisher Network Advice to Yahoo!

Since I just wrote Open Advice to Yahoo! Regarding New Search Marketing Tool, Panama, I figure I highlight a WebmasterWorld thread that offers Yahoo! advice on their publisher network product. Here are some of the ideas from the thread: Ad...

Publishers Noticing Yahoo!'s New Compliance Manager At Work

On November 20th, Yahoo! announced they will be a bit more transparent by providing something they call Compliance Manager. What does it do? It tells you if there are problem areas on your site, stuff you have done on purpose...

Yahoo!'s Holiday Gifts for 2006

A DigitalPoint Forums thread discusses Yahoo!'s gift for the 2006 holiday season. Yahoo! sent all publishers and advertisers a email holiday card, which you can see at http://brand.yahoo.com/snow/. Yahoo! sent some advertisers a Yahoo! sweatshirt and USB drink cooler. It...

Yahoo! Pulls Tax Information Update Function From YPN Portal Temporarily

A WebmasterWorld thread asks why can't we update our tax information at the Yahoo! Publisher Network portal? Well, the message on that page currently reads; To prevent accidental modification, the Tax Information page has been locked from modification. If you...

Yahoo! Publisher Network Adds "Compliance Manager"

One of the biggest complaints you read about in the Google AdSense and Yahoo! Publisher Network forums in various search forums are from people who have been banned. You see it all the time. A person comes in, says, I...

Yahoo! Publisher Network Execs Leave

I reported this at SEW but yesterday I learned that no one was fired. Both of them got new jobs elsewhere. Bill Demas and Will Johnson supposedly both got some really good opportunities. So they moved on to take those...

Yahoo!'s Publisher Spotlight Site Switched Back to Google AdSense

Back in late April, the Yahoo! Publisher Network blog featured a site named TopSpeed.com as sporting the YPN ads on their site. TopSpeed.com is to car crazies is what HoopsVibe.com is to basketball fans–a space where enthusiasts can read about...

Yahoo! Publisher Network Bans Going Around

A DigitalPoint Forums discussion has several cases of Yahoo! Publisher Network publishers being banned in the past day or so from the contextual program. The thread believes there is now a round of YPN cuts, bans, going around at this...

Yahoo! Publisher Network Home Page Redesigned

Yahoo! has redesigned and built out a lot of content for the Yahoo! Publisher Network home page at http://publisher.yahoo.com/. The enhancements and additions include: (1) Complete redesign (2) Build out of homepage and second-level pages that speak to the broader...

Day Two at Yahoo! Publisher Network in Burbank

Disclaimer: These are my personal notes. I have not quoted anyone directly, these are just my notes and interpretation of what I got from my time at Yahoo!. Bill Demas from the Yahoo! Partner Solutions begins introducing today's agenda. Today...

Yahoo! Publisher Network Not to Launch in India Soon

Two days ago there were rumors that Yahoo! Publisher Network is Coming To India but I got Yahoo! to comment on it and they are not. YahooSarah said; Hi All, The YPN Self Serve Beta program is not set to...

Is The Yahoo! Publisher Network Coming To India?

I found an interesting thread at DigitalPoint Forums that claims that Yahoo! Publisher Network (YPN), the contextual ad program from the Yahoo! Search Marketing guys, is coming to India. Currently, YPN is only open in beta for United States publishers....

Are Women More Likely to Click on Contextual Ads?

A small case study, very small case study, posted at DigitalPoint Forums shows how a person who has Google AdSense on three different sites, has the highest click through rate on his ads on the site that is most tailored...

Another Yahoo! Publisher Network Balance Reporting Deduction?

Reports via DigitalPoint Forums that Yahoo! Publisher Network publishers are noticing an other deduction in their balance reports (the money Yahoo! said they owe the publishers). We had similar reports on September 13th, which was confirmed to be a YPN...

Yahoo! Publisher Network Reporting Bug

OvertureRep confirms a recently reported bug in the Yahoo! Publisher Network reporting engine. Complaints came in over at WebmasterWorld stating that publishers are noting very low impressions, compared to other days, in their YPN console. OvertureRep (YahooSarah) said; Thanks for...

Why Does Yahoo! See Ad Growth Slowing?

I reported two nights ago at the SEW blog that Yahoo CEO Says Ad Growth Slowing Down, and then Danny did a follow up restating the Need For Search Ad Revenue To Stand Alone. So we technically do not know...

Yahoo! Improves YPN Ads

One of the major complaints about Yahoo!'s contextual ad program, the Yahoo! Publisher Network, was that the ads did not load as quickly as Google's contextual ad program, Google AdSense. Yahoo! has announced that they have made performance and style...

Yahoo! Fixes YPN Balance Reporting Error

Yesterday we reported that Yahoo! Publishers Noticing Balance Reductions Last Night. Basically, for example, it showed me having a balance of let's say, $1,000, and then all of a sudden my balance dropped to $500. The problem has been fixed....

Yahoo! Publishers Noticing Balance Reductions Last Night

A DigitalPoint Forums thread accounts for several recent cases of Yahoo! Publisher Network publishers losing a substantial amount of money, that was reported due to them, last night. Last night my Total Balance was $2700.... now Im at $1700. My...

Yahoo! Contextual Ads Working Now Everywhere

We have been tracking how long it would take Yahoo! to fix the accessibility issues at some locations, on loading the Yahoo! Publisher Network ads. We first reported problems on September 8th and then again Yesterday, we said it was...

Yahoo! Publisher Network Ads Still Have Accessibility Issues

I reported last Friday that many ISPs can not resolve the DNS information of the Yahoo! Publisher Network ads, making the ads not load, and slowing down page loads. Well, the issue, which was first reported back almost two weeks...

Some Yahoo! Publisher Ads Are Inaccessible

A thread at WebmasterWorld reports that many people cannot see or display the Yahoo! Publisher Network ads on their site. The reports came as early as August 31st saying that there ads are down. Upon further investigation, it looks like...

Creating Complimentary Google AdSense & Contextual Ads

A WebmasterWorld thread asks if I have a page on strawberries, how do I get ads for "cream"? People tend to like eating strawberries with cream and the same deal with any product/service that is complimentary to an other. The...


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