YouTube Home Page Not Ranking Normally In Google Search

Mar 14, 2023 - 7:11 am 22 by
Filed Under Google


When you search for [youtube] in Google Search, currently, the YouTube home page is not ranking. You get Wikipedia, the YouTube Android app on Google Play, the iOS app on, the YouTube blog and others but not

Here is a screenshot:

click for full size

It is weird because if you search for [youtube homepage] you do get the YouTube home page(s). Here is a screenshot of that:

click for full size

Channel pages are ranking fine, by the way:

click for full size

And Bing is ranking YouTube just fine:

click for full size

I am not sure exactly what is up, Google Search was ranking YouTube's homepage just fine yesterday.

Hat tip to @Amitchauhan27_9 for this:

Even site commands for or don't return the home page first.

SEOs, you have any ideas on what is going on here?

Forum discussion at Twitter.

Update: At 3:30 pm ET it seems like YouTube's home page is starting to show up again in Google Search:


Popular Categories

The Pulse of the search community


Search Video Recaps

Google Core Update Volatility, Helpful Content Update Gone, Dangerous Search Results & Ads Confusion - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 16, 2024

Apr 16, 2024 - 4:00 pm
Google Search Engine Optimization

Google Will Fight Site Reputation Abuse Spam Both With Manual Actions & Algorithms

Apr 16, 2024 - 7:51 am

Google Search Tests Thumbs Up/Down Buttons In Product Grid Results

Apr 16, 2024 - 7:41 am
Google Ads

Google Ads "Similar Product" Carousel

Apr 16, 2024 - 7:31 am
Google Search Engine Optimization

Clarification: Google Search Supports Images Referenced From src Attribute

Apr 16, 2024 - 7:21 am
Google AdSense

Google AdSense New Ad Intents Formats - Links & Anchors In Content

Apr 16, 2024 - 7:11 am
Previous Story: Berthier Ribeiro-Neto Keynote At Google Search Central Live Brazil