Daily Search Forum Recap: November 7, 2023

Nov 7, 2023 - 4:00 pm 0 by

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google had some material released by the DOJ that includes the three pillars of rankings, plus more. Google Business Profiles has a new activities section. Microsoft has a new patent for search, maybe Bing Search, on web site and content reliability scores. Microsoft said Bing Chat demand is not going down. Google Ads policy now disallows location assets for closed businesses.

Search Engine Roundtable Stories:

  • Google's 3 Pillars Of Search Ranking Via DOJ Documents
    The SEO community is buzzing about some recent U.S. Department of Justice documents released that hint at some ranking concepts at Google. One slide is named "The 3 Pillars of Ranking" and discuss body, anchors and user interactions.
  • Microsoft: Bing Chat Demand Not Going Down
    Some may feel like all the buzz around Microsoft and Bing Chat is somewhat dwindling but according to Mikhail Parakhin, the CEO, Advertising and Web Services at Microsoft, that is not true. He said that demand is not dwindling and Bing Chat just keeps getting better and more efficient.
  • Microsoft Bing Patent On Web Site/Content Reliability Scores
    Microsoft has published a new patent application named Web Content Reliability Classification. It seems this patent describes how to figure out a reliability score for a website or portion of the content on a website for use in Bing Search.
  • New Google Ads Policy Disallows Location Assets For Closed Locations
    Google has sent out an email to some advertisers using location asserts within Google Ads with "new policy requirements." In short, it says that if your location is closed, not recognized, or does not match the business ads location, then Google Ads location assets are not allowed.
  • Google Business Profiles New Activities Section
    Google has added a new "activities" section to some business types within Google Business Profiles. It seems to be for some sort of hotel like businesses but not all hotels see this option yet, so maybe it is being tested.
  • Google Pumpkin Carving
    Here is a photo from one of the Google offices last week, around Halloween time, of a Googler showing off the pumpkin he carved. Pretty good job.

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Analytics

Industry & Business

Links & Content Marketing

Local & Maps

Mobile & Voice

SEO

PPC

Search Features

Other Search

Feedback:

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