Google Confirms Penguin Rollout Continued Into Thanksgiving Day

Dec 1, 2014 - 11:24 am 79 by
Filed Under Google Updates

Google Penguin 3.1 Thanksgiving TurkeyOn Thanksgiving weekend, I reported a lot of buzz and chatter around a possible Thanksgiving day Penguin refresh from Google.

This morning, Google has confirmed that what SEOs and webmasters noticed was indeed Penguin related but as a result of the "ongoing" Penguin rollout. Yes, Penguin 3.0 rollout that started in October is still not complete.

Google told us on record:

The Penguin rollout is ongoing, and this is just the effect of that.

In short, Penguin 3.0 is rolling out still, even 6 weeks later. This rollout had a major shock wave on Thanksgiving day for some reason. But that shockwave seemed to be mostly reversals of sites that got hit initially by 3.0, which is why I named it Penguin 3.1.

In any event, I guess this is still Penguin 3.0 but still rolling out.

Forum discussion continued at Black Hat World, WebmasterWorld and Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: May 16, 2025

May 16, 2025 - 10:00 am
Google Ads

Google's Pichai: Search Ads With AI Overviews Earn Same As Ads Without

May 16, 2025 - 8:50 am
Search Video Recaps

Search News Buzz Video Recap: Google Rethinking Search, Replacing Reddit, Search Console Annotations & So Much More

May 16, 2025 - 8:01 am
Google Maps

Google Maps 2024: 999 Million Reviews & 752 Million Photos / Videos Published

May 16, 2025 - 7:51 am
Apple App Store

Apple Maps Adds Insights, Ratings & Reviews From More Sources

May 16, 2025 - 7:41 am
Google

Google Working To Make It Easier To Share AI Overviews & AI Mode

May 16, 2025 - 7:31 am
Previous Story: Google Maps Paginated Search Results View