Google's Matt Cutts: New Softer Panda Update Coming Soon

Mar 14, 2014 - 8:40 am 51 by
Filed Under Google Updates

Google PandaAt SMX West Matt Cutts of Google announced they are actively working on the "next generation" Panda update that will "soften" the algorithm.

Matt specifically said this is aimed at helping small businesses that may be impacted by the Panda algorithm. There was no date given on its release but he made it clear, this will be a bigger update that will make Panda less of an impact on certain sites.

Glass Panda Story

Yes, that is a Google Glass vignette view from Danny Sullivan while on stage, with my Search Engine Land story on the topic.

Didn't Google already soften the Panda algorithm? Yes. They announced it last may and rolled it out in July. With that, only 18% recovered fully with that last softer Panda update.

I assume when it rolls out, Matt Cutts will let us know, unlike other Panda refreshes.

Forum discussion at Google+.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: September 2, 2025

Sep 2, 2025 - 10:00 am
Google Search Engine Optimization

September 2025 Google Webmaster Report

Sep 2, 2025 - 7:51 am
Google Ads

New Google Ads Checkboxes To Filter Campaigns

Sep 2, 2025 - 7:41 am
Google Ads

Google Ads AI Max Not Designed To Go More Aggressively After SPN Inventory

Sep 2, 2025 - 7:31 am
Google Ads

Google Ads Search Google Maps For Location Assets

Sep 2, 2025 - 7:21 am
Google

Google Search Mini Game Encourages Searchers To Search More

Sep 2, 2025 - 7:11 am
 
Previous Story: Yandex Dropped Link Factors From Their Search Ranking Algorithm