Google: SEO Is Not About Magic

Apr 10, 2024 - 7:41 am 10 by

Google Magician

Google's John Mueller had another one-liner, this one he said, "keep in mind that SEO is not really about magic." This was in response to trying to SEOs trying to find some magic by using various HTML elements and thus seeing some sort of SEO benefit to that "magic."

The original question on Reddit was:

I'd like to place my H1 inside the first slide (it'll always be the first slide) of a hero carousel (using SplideJS).

It'll be in rotation with 3 other slides, all with equal time on display.

None of the other sides will have a H1, just the first slide with the page title.

Would this have any impact on SEO? Does the H1 need to always be visible on page?

John Mueller from Google original replied to that thread quoting the Google Search results for a query on [johnmu h1]. Then he added:

I'd think about what kind of problem it might create vs the other comments on H1s from the search-link & elsewhere. If the answer is "there might be some magic happening when these two elements touch" then keep in mind that SEO is not really about magic :-)

Gary Illyes from Google in 2015 said SEO magic is learned from experiments, by the way.

Forum discussion at Reddit.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google AI Overviews, Ranking Volatility, Web Filter, Google Ads AI Summaries & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: May 17, 2024

May 17, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google AI Overviews, Ranking Volatility, Web Filter, Google Ads AI Summaries & More

May 17, 2024 - 8:01 am
Google Search Engine Optimization

Remove Your Content From Google's AI Overviews

May 17, 2024 - 7:51 am
Google Ads

Google Ads AI Summaries Live For Some Advertisers

May 17, 2024 - 7:41 am
Google Maps

Order with Google For Food Delivery Going Away End Of June

May 17, 2024 - 7:31 am
Google Search Engine Optimization

Two New Googlebots: GoogleOther-Image & GoogleOther-Video

May 17, 2024 - 7:21 am
Previous Story: New Warning Google Ads For Location Not Matching