Google: Generally Removing AMP Page Shouldn't Result In Search Ranking Decline

Aug 27, 2021 - 7:11 am 0 by

Google Amp

Google's John Mueller was asked on Twitter if a site would remove an AMP page, would that result in the ranking of that specific page to drop in the search results. John Mueller said "probably it [the search ranking position] will remain the same" as it was when it was an AMP page.

John did have a caveat that "there are subtle effects like speed, but depending on the page and query they might be minimal." So it is possible you might see a ranking decline, a small one, if the speed is a huge difference but as we've been saying for a while now, the query ranks supreme to ranking that the speed of a page.

Here are those tweets:

Many publishers have already removed AMP pages so maybe it is time more try?

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Ads

Google Ads Officially Launches Grouped Ad Label For Search Ads

Oct 13, 2025 - 12:15 pm
Search Forum Recap

Daily Search Forum Recap: October 13, 2025

Oct 13, 2025 - 10:00 am
Blog Administration

Programming Note: Offline For Simchat Torah On Tuesday & Wednesday

Oct 13, 2025 - 9:30 am
Google Maps

Google Local Results Without Call Button - Web Guide Or Bug?

Oct 13, 2025 - 7:51 am
Google

Google's Robby Stein On AI Not Replacing Search, AI Within Search, SEO For AI

Oct 13, 2025 - 7:41 am
Google

Google Goldmine Search Content Ranking System?

Oct 13, 2025 - 7:31 am
 
Previous Story: Waze Swag: Shirt, Cup, Seat Saver, Notebook, Fleece & More