Newzdash: 23% Of Google Top Stories URLs Are Not AMP

Jul 22, 2021 - 7:41 am 1 by
Filed Under Google

Google Amp Dying

At the beginning of this month I reported that 12% of Google's top stories carousel URLs were not AMP pages. Well, now, about 20 days later, we are up to 23% of the top stories carousel URLs are not AMP pages.

This is according to John Shehata's Newzdash AMP tracker tool. Here is a screen shot, you can see spike at around July 15th:

click for full size

John Shehata said on Twitter "Almost 23% of all Top Stories URLs in the US are non-AMP URLs. This is a huge jump from last week. Similar numbers across the world."

I suspect this trend will continue, espesially with the AMP logo dropping from the Google search results.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: January 20, 2025

Jan 20, 2025 - 10:00 am
Google Ads

Google Ads Weekly Spend Fluctuations Often Due To Market Conditions Or Budget Changes

Jan 20, 2025 - 7:51 am
Google Ads

Google Ads PMax Search Terms Insights Gains Source Data

Jan 20, 2025 - 7:41 am
Google

Google Search Trending Products Carousel On Right Side

Jan 20, 2025 - 7:31 am
Google Search Engine Optimization

Google Search Quality Analyst Detects & Treats AI-Generated Content

Jan 20, 2025 - 7:21 am
Google Search Engine Optimization

Google: Don't Dynamically Update Robots.txt File Multiple Times Per Day

Jan 20, 2025 - 7:11 am
Previous Story: Google Shopping Provides New Promotion & Deals Features