Google: Quality Changes Take Several Months To Be Reprocessed & Reevaluated

Jun 22, 2021 - 7:51 am 3 by

Google Hand Rater

John Mueller of Google confirmed what most of you SEOs already know, that it can take Google "several months" to understand quality changes that are made to a site. John Mueller said on Twitter "making significant quality changes across a site takes time to be picked up & reflected in search." "These things often take several months to be reprocessed & reevaluated," he said.

John Mueller has said this before that while algorithm updates may impact a site quickly, it can take a while for the fixes you make be seen in Google. John said then "it's more a matter of like maybe several months over which it takes for us to recrawl, re-index, reprocess the website to understand how it has changed, how we we need to change how we show it in the search results."

Of course, you all know the painful wait process for a site after it gets negatively impacted by a core update. Often you need wait for another core update to see a full recovery and those now take several months (except for the last one).

Here is John's new tweet on how long it takes Google to find the quality changes on your site:

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 3, 2025

Jul 3, 2025 - 10:00 am
Google Ads

New Google Ads AI Max Search Match Type

Jul 3, 2025 - 7:51 am
Google Ads

Google Ads Top Stop Serving Message Assets With Unverified Phone Numbers

Jul 3, 2025 - 7:41 am
Google

Similarweb: No Clicks From Google Grew From 56% to 69% Since AI Overviews

Jul 3, 2025 - 7:31 am
Google

Report: Over 12% Of People Also Ask Results Are Google AI Overviews

Jul 3, 2025 - 7:21 am
Google Maps

Google Tests Local Panel Tab Buttons Under Main Search Bar

Jul 3, 2025 - 7:11 am
Previous Story: Again, Google Does Not Use Sentiment For Ranking Purposes