Happy Birthday Google's Penguin Update

Apr 24, 2013 - 9:02 am 87 by

penguin birthdayToday is the one year birthday/anniversary of the release of Google's Penguin update - it was released on April 24, 2012.

Since then, we've had two additional updates of it on May 24, 2012 and then on October 5, 2012. Now we await the fourth update which is expected to be really big sometime this year.

This update was felt by more SEOs than the Panda update. In fact, our polls (very scientific ones) said 65% of SEOs were impacted by the update. And our polls also show that 94% didn't fully recover from the Penguin update. So this update is serious business for SEOs, webmasters, businesses and of course, Google.

Now that it has been a year, let me ask you if you recovered yet. Take my poll below:

Here is a birthday video one webmaster made for the Penguin update:

Now, I know joking about this update is insulting to many SEOs and webmasters. But sometimes, we need a smile. I hope anyone impacted by Penguin or any Google update finds their way back to making a lot of money via Google.

Forum discussion at Google Webmaster Help.

Image credit to BigStock Photo for birthday penguins

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 18, 2025

Jul 18, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google June Core Update Done, Local Ranking Update, AI Mode Updates & AI Calling Businesses

Jul 18, 2025 - 8:01 am
Google Maps

New Google Business Profile Check Edit Status

Jul 18, 2025 - 7:51 am
Google Search Engine Optimization

Google: Login Service Pages Are Hard To Rank In Search

Jul 18, 2025 - 7:41 am
Google

Google AI Overviews For Movie Queries

Jul 18, 2025 - 7:31 am
Google Ads

Google Ads Rolling Out Smart Bidding Exploration To Some Advertisers

Jul 18, 2025 - 7:21 am
Previous Story: Phone Numbers In Google AdWords Display URLs?