So it didn't happen last week over July 4th, it didn't happen within the 2-4 week time frame we expected from Gary Illyes message out of SMX Advanced. It is not happening this weekend either.
Gary Illyes posted on Twitter yesterday "heyya, it's [the Panda refresh] still in the "soon" phase, but can't give an ETA for technical reasons."
@thebesthostnews heyya, it's still in the "soon" phase, but can't give an ETA for technical reasons
— Gary Illyes (@methode) July 9, 2015I am not sure what he means for technical reasons but it does seem to imply that Panda will not be refreshing today or this weekend. Will it be next week? I am not sure, I am starting to believe this is going to take longer than any of us expected.
The last official Panda update was Panda 4.1 which was on September 25, 2014, or over 9.5 months ago. I believe the last unofficial Panda refresh was October 24th or over 8.5 months ago.
I really do hope it comes soon and those sites that have "cleaned up" their web sites can come back to life. Of course, new sites will be hit, but Google needs to refresh these algorithm more regularly. Both for the sake of businesses failing and for the sake of the quality of the search results.
Forum discussion at Twitter.
