Google On Measuring Speed: Page Speed Insights & Plain Old Response Time

Dec 12, 2016 - 7:56 am 20 by

Google Page Speed

Gary Illyes from Google was asked on Twitter how SEOs and webmasters should measure their page speed. The question was "when ranking pages on speed does google base it on factors such as those in page speed insights or pure response speed?"

Gary responded, he'd look at both.

Here are the tweets:

Now, of course, Google seems to use page speed insights for measuring this stuff but there many be something they don't share with us in terms of speed.

The overall thing - I believe - your rankings will only suffer if your site is very very slow. If you are average or even a little slow, I don't think you'd be hurt in terms of rankings.

Of course, your web site conversions may suffer if you are even a little slow - but rankings, that is a different story.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 29, 2025

Apr 29, 2025 - 10:00 am
Other Search Engines

ChatGPT Search Gains Shopping Search Features (Not Ads) & More

Apr 29, 2025 - 7:51 am
Google Search Engine Optimization

Google: Changing Lastmod Date In Sitemap Isn't An SEO Hack

Apr 29, 2025 - 7:41 am
Bing Search

Bing Tests New AI Answer Summary

Apr 29, 2025 - 7:31 am
Google Ads

Google Tests New Shopping Ads Design

Apr 29, 2025 - 7:21 am
Bing Search

Bing Search Without Microsoft Name By Logo

Apr 29, 2025 - 7:11 am
Previous Story: Google Now Lets Business Owners Control Their Menu Links In Local Results