Google: No Need To Preemptively Disavow Links Before Sites Link To You

Jan 31, 2020 - 7:15 am 2 by

Google Cut Fence

Google's John Mueller said there is "no need to spend your time" on preemptively disavowing links. That means spending time on disavowing links before that site links to you. He said there is no need to do that and I doubt he recommends doing so.

He posted this on Twitter:

So while there are public lists of domains being shared that suggest should be disavowed - there is really no need to do that.

I know there are some companies that do it and I am not saying it is bad, but it probably is a waste of time to do that for your site.

If a site threatens you with bad links, then you can do it, just to not worry about it. But otherwise? Nah.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 15, 2025

Jul 15, 2025 - 10:00 am
Google Maps

Google Local Ranking Documentation Updated

Jul 15, 2025 - 7:51 am
Google Maps

Google Business Profiles Automatically Adding Social Media Links To Businesses

Jul 15, 2025 - 7:41 am
Google Search Engine Optimization

Google Search Console Analytics API New Metadata Incomplete Data Points

Jul 15, 2025 - 7:31 am
Google AdSense

Google AdSense PIN Verification Issues

Jul 15, 2025 - 7:21 am
Google Maps

Google Business Profiles Now Requests Text/WhatsApp Number During Setup

Jul 15, 2025 - 7:11 am
Previous Story: Google Zurich Room Filled With Sofa Chairs