Google Has New Movie & TV Search Experience & New Developer Docs For Movie Schema

Sep 6, 2019 - 7:39 am 0 by

Google Movie Strip

Google yesterday announced two movie and TV related things yesterday and they were not directly related. First Google launched a new mobile experience for searching for movies or shows. Second Google has new developer documents for movie structured data.

New Movie & TV Search Interface

Google is getting into the swipe left or right game with this interface saying "Swipe left or right on a few shows and movies, and come back any time you want to help improve your recommendations." You can use Google on your mobile to search for movie or TV related queries and Google will show you this new user interface:

01 7 Max 1000x1000

This is rolling out first in the US.

New Structured Data Developer Docs For Movies

Lizzi Harvey wrote up some new developer documents specific to movie structured data. It specifically tells you what Google supports versus what is the overall support.

It says You can provide details about the movies, such as the title of the movie, director of the movie, and an image of the movie. The movie carousel is only available on mobile devices.

Movie Result

The required properties are image and name, the recommended properties are aggregateRating, dateCreated, director and review. So you should probably do the recommenced properties in your movie related structured data as well.

I asked Lizzi if the two announcements on the same day were related at all and she said no:

The tweet was funny also:

She posted the runner ups:

Forum discussion at Twitter and Twitter.


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