Google Merchant Center New Search For Products Feature

May 2, 2025 - 7:41 am 0 by
Filed Under Google Ads

Google Product Search Glass

Google added a new way to search for your products in the Google Merchant Center console. There is a new search button named "Search for Products" that you can click on and will let you pick from a pre-defined set of searches or you can type your own search.

Then Google Merchant Center will dynamically add your query as a filter for the products you have within Google Merchant Center. It is pretty cool and Emmanuel Flossie posted about it on LinkedIn and explained it super well in this video.

Here is how it works:

(1) Click the Search for Products button:

Google Merchant Center Search For Products Button

(2) Then you are shown pre-defined searches:

Google Merchant Center Product Search

(3) Clicking on one will activate the filter:

Google Merchant Center Product Search 2

(4) Or you can type your own:

Google Merchant Center Product Search Type Your Own

Here is Emmanuel's video:

Forum discussion at LinkedIn.

 

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