Google's John Mueller Says Don't Use Loading Screens & Delay Users

Jul 27, 2020 - 7:37 am 5 — by

Loading

Google's John Mueller was asked about why Google is showing a blank screen for the Google Cache. Well, John said "to be blunt, perhaps don't show a loading screen and instead just show your content. *ALL* time you spend showing a loading screen is a delay for users." I love when John responds in a "blunt" manner.

Here are those tweets:

I do miss the old days of the 1990s where we all had loading screens built in Flash for our web sites. Welcome to our web site, please watch this cool 30 second introduction to our web site before you can do anything on our web site. We all did it, it was fun and it was cool. Now, not so much.

Want to see mine? I saved many, but here is my 1999 version.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: October 16, 2026

Oct 16, 2026 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Poisoning Tracking Tools, Google AI Results Updates, Discover To Change, Google Ads, ChatGPT & SEO

Oct 16, 2026 - 8:01 am
Google Updates

Google Search Ranking Volatility & Chatter Spike Today

Oct 16, 2026 - 7:55 am
Google Ads

Google Ads To Allow Certification For Online Gambling Advertisers

Oct 16, 2026 - 7:51 am
Bing Search

Bing Tests Read More Links In Search Result Snippets

Oct 16, 2026 - 7:41 am
Google Ads

Google Ads Lead Form Adds Lead Scoring For Lead Qualification

Oct 16, 2026 - 7:31 am
Previous Story: Google Local Pack Carousel With Products